Infotainment ... what?
"Infotainment" is another portmanteau, combining the words "information" and "entertainment." It refers to media content, particularly television programs, that aim to entertain the audience while also providing informative or educational content. The goal of infotainment is to engage viewers by presenting information in a more engaging and entertaining way, blurring the lines between traditional news or educational programs and entertainment.
Infotainment programs often cover a wide range of topics, such as current events, science, history, technology, lifestyle, and more. They may use storytelling, visual effects, humor, and other entertainment techniques to make the content more interesting and accessible to a broader audience.
One of the key aspects of infotainment is to strike a balance between providing accurate and informative content and keeping the audience entertained. By doing so, infotainment programs can attract viewers who might not typically be interested in traditional news or educational shows.
Examples of infotainment content include news satire shows like "The Daily Show with Trevor Noah," documentary-style programs with entertaining narration, and reality TV shows that incorporate informative elements.
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1 年Thank you, Paul! Hmmm - useful in PR - interesting...