Information Culture October 2024 Edition - ?? Ad Tech and Data Privacy.
Welcome to Information Culture, our monthly newsletter dedicated to exploring the ever-evolving landscape of data privacy!
Welcome to the October 2024 edition of 'Information Culture.'
This month we focus on the intersection of AdTech and Data Privacy, including a two-part series on effectively honoring opt-out requests in the complex Retail Privacy ecosystem.
We also explore dark patterns, their regulations, and how to avoid penalties.
Catch our on-demand webinar 'Navigating Shifts in AdTech and Data Retail Privacy,' covering best practices for cookies, AI’s role in advertising, and future trends.
Don’t miss the podcast version of 'Risks and Advantages of AI on Your Devices.'
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The two-part series discusses the challenges of honoring opt-out requests and complying with privacy regulations like the ePrivacy Directive and CCPA.
Part 1 explores managing opt-out signals, cookie banners, and third-party compliance, emphasizing integration across various tools.
Part 2 provides solutions, focusing on using APIs, tag managers, and blocking scripts to handle complex AdTech ecosystems. The articles stress the importance of seamless, technology-driven privacy programs to ensure compliance and avoid violations, especially in environments involving multiple platforms and third-party applications.
Dark patterns, deceptive tactics used to manipulate user choices, are under increased regulatory scrutiny. The FTC and EU have imposed significant fines on companies like Epic Games, TikTok, and Facebook for their use of Dark Patterns. U.S. state privacy laws, such as CCPA and CPA, set clear guidelines to prevent these practices, requiring transparent, symmetrical consent options and prohibiting manipulative language or preselected choices.
Our guide to Dark Patterns looks at the different existing regulations and their terms and definitions of the same to help avoid penalties and regulatory heat.
Webinar on Demand | Navigating shifts in Ad Tech and Data Retail Privacy
The AdTech landscape is undergoing seismic shifts with Google’s recent turnaround on dropping third-party cookies, the rise of privacy-centric advertising, and groundbreaking advancements in generative AI. There are big challenges to be addressed around retail data privacy, especially when mitigating risk and maintaining customer trust.
领英推荐
Join Priya Keshav, CEO of Meru Data and Panelist Jonathan Tam of Baker McKenzie as they discuss best practices, case studies, and future vision for AdTech and Retail Data Privacy.
On this webinar they explore:
Webinar Audio | Risks and Advantages of AI on Your Devices.
Missed the event? No problem! We've got you covered. ?All our past webinars are now available on your favorite streaming platforms as podcasts!
As Privacy Professionals, how can you establish safe, compliant usage of AI Tools on personal and company devices?
Join Managing Director of FTI’s Digital Insights and Risk Management, Jerry Bui, and Meru Data founder and CEO, Priya Keshav as they discuss best practices around
USAA faces a potential class-action lawsuit after an April data breach exposed personal information of over 32,000 members, affecting at least 100 individuals with claims exceeding $5 million.
T-Mobile agreed to pay $15.75 million and committed to enhancing its cybersecurity practices under an FCC settlement following data breaches in 2021-2023.
Keep ahead of the curve in privacy trends and insights! Follow Meru Data's ‘Top News’ for the latest updates and expert analysis.