Information can be beautiful
Mark Coster
Helping businesses stand out from their competition in a crowded marketplace – for all the right reasons
When you're trying to explain the structure of your business to a new starter, client, investor, or anyone else for that matter, it's much easier if you can use a diagram. This way you can easily show how all the staff and management positions are organised. But let's be frank they can still be a wee bit dull. They don't need to be however…
We were approached by a business that didn’t want your average corporate structure diagram – they wanted something that would be an infographic in its own right and could be celebrated and displayed within their offices.
Information as art
Arolite in Northamptonshire provide a comprehensive catering supplies service to businesses throughout the whole of the UK, and they wanted a chart that was unique to them. The idea was that it would become one of many branded information boards adorning the walls of their head office.
After meeting with the team we created a design using graphical cues from their existing materials and branding to create an infographic that they loved, and which is flexible enough to cope with future staff changes as they happen.
Who do you know that needs to represent complex information in an easy-to-read and attractive way? We’d love to have a no-obligation chat with them and it would be great if you could put us in touch.
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