INFOGRAPHICS ARE A CONTENT MARKETING SECRET WEAPON
Monika Jansen
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Monika Jansen
Kick-Ass Copywriter | Content Marketing Strategist | Unique Content That Generates Leads + Sales
I love an infographic. It forces a company to explain a topic simply and clearly. Combine that straightforward messaging with intentional design, and what do you get? A memorable piece of content marketing.
Well, as long as it’s done right.
Though I’m not an infographic expert, my friend Brian is – and here are some tips he shared with me during a recent chat. https://jansencomm.com/content-marketing/infographics-content-marketing/
I love a good infographic. The problem is that I seem to see predominantly (and if I am being honest) produce a lot of ok ones. The thing that I am realizing is that a really good designer is typically not a great infographic creator since they are different monsters (and infographics require so much left-brain expertise). Have you found a great source for creating them?
Storyteller | Senior Copywriter/Editor | Scriptwriter | Award-winning Filmmaker - Bastards' Road | Absurdist Metafiction Dabbler
2 年maybe my favorite things to make