Inefficient Use of Cash: How to Have More Profit and Retain More Cash in Your Business
Chris Peden, CPA, CMA, CFM
I help small business owners grow their profits, cash flow and reduce their taxes by understanding their financials and creating an action plan to get there. Free Financial Assessment available (Link in “About” below).
Running a small business can be incredibly rewarding, but it also comes with its fair share of challenges, especially when it comes to managing cash flow. I've helped many clients navigate these waters, and today, I want to share some insights on how to make sure your business isn't just profitable on paper but also has enough cash on hand to meet its obligations and grow.
Detecting Early Warning Signals
Let's start by identifying some early warning signs that your business might not be using cash efficiently. If your company doesn't have enough cash to meet current debt obligations, that's a major red flag. This situation can quickly spiral out of control, leading to missed payments and damaged relationships with creditors.
Another sign of trouble is having more cash on hand than necessary to cover operations without generating investment income. While it might seem like having a lot of cash is a good thing, idle cash isn't working for your business. It should be invested or used in ways that support growth.
Finally, if you notice that your profit margin is getting lower, it’s time to take a closer look at how you’re managing your cash. Lower profit margins can indicate inefficiencies in your operations or pricing strategies.
Prognosis and Diagnosis
Once you've identified the warning signs, the next step is to diagnose the underlying problems. Inefficient collection procedures can tie up cash in unpaid invoices. If you’re not collecting receivables promptly, you're essentially giving your customers an interest-free loan.
Poor disbursement policies can also hurt your cash flow. Paying bills too quickly or not taking advantage of payment terms can drain your cash reserves unnecessarily. Overbuying inventory or capital assets is another common issue. Having too much money tied up in stock or equipment that’s not generating immediate returns can put a strain on your finances.
Additionally, inefficient use of tax deferral techniques can result in paying more taxes than necessary, impacting your cash flow. Overinvesting in short- or long-term assets can also divert cash away from more productive uses.
Analysis and Evaluation
To effectively manage your cash, it's crucial to understand your company's ability to sell inventory and collect receivables. A cash flow statement is your best tool for measuring cash inflows and outflows. It outlines cash flows from operating, investing, and financing activities, showing the net change in cash and cash equivalents during a given period.
Comparative analysis can help identify important ratios that reveal the correct collection period and average inventory period for your business. For instance, if your average collection period has increased from 44 days to 55 days, that's a clear sign that your cash is tied up in receivables for too long. This 11-day increase can result in a significant decrease in your cash capability.
Remedy
So, how do you fix these issues? Start by avoiding expensive overinvestment in fixed assets. Focus on assets that directly contribute to your business's cash flow. Make a reliable cash forecast of projected inflows and outflows and their timing. This will help you plan better and avoid surprises.
Using a zero balance account (ZBA) can speed up cash inflows and slow down outflows. In a ZBA, a master account receives all checks coming into the system. As checks clear, funds are transferred from the master account to cover them, leaving a zero balance at the end of the day. This system ensures that your cash is always working for you.
Encourage customers to mail their payments to nearby collection centers to minimize mail delays. This small step can significantly speed up your cash collections.
Preventive Measures
To prevent cash flow problems from occurring in the first place, streamline your billing and collection procedures to reduce the time between shipping, invoicing, and sending second notices. Take advantage of vendors' discount policies for early payment. These discounts can add up and improve your profit margins.
Using cash flow software can help you prepare budgets and forecasts and time your payables efficiently. This technology can provide a clearer picture of your financial situation and help you make better decisions.
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Anticipate the total cash capability necessary for any investment in fixed assets. This ensures that you don't overextend yourself and maintain a healthy cash flow.
Ripple Effects
Failing to manage your cash flow properly can have serious consequences. When cash outflows exceed inflows, you may be unable to pay your debts as they become due. This can lead to strict loan terms from banks and stringent credit terms from vendors, making it even harder to manage your finances.
Your company's inability to pay cash dividends might affect its stock price and its ability to raise additional capital. Ultimately, a business that can't maintain adequate cash availability will struggle to operate effectively, leading to declining profitability and even the risk of insolvency and bankruptcy.
Action Items
Now that you understand the importance of efficient cash management, here are some steps you can take to improve your business's cash flow:
1.? Review your cash flow statement regularly? to keep track of your inflows and outflows.
2.? Implement efficient collection procedures? to ensure receivables are collected promptly.
3.? Optimize your disbursement policies? to take full advantage of payment terms and avoid paying bills too early.
4.? Avoid overbuying inventory or capital assets? to keep your cash from being tied up unnecessarily.
5.? Utilize tax deferral techniques? to manage your tax payments more effectively.
6.? Invest idle cash? to generate additional income and support business growth.
7.? Use cash flow software? to help you prepare accurate budgets and forecasts.
8.? Establish a zero balance account? to streamline your cash inflows and outflows.
9.? Encourage customers to use nearby collection centers? to speed up payments.
10.? Regularly compare your financial ratios to industry norms? to ensure you’re on the right track.
By following these steps and staying vigilant about your cash flow, you can ensure that your business remains profitable and has the cash it needs to thrive. Remember, I've helped many clients successfully manage their cash flow, and with the right strategies, you can too. If you need personalized advice, don't hesitate to reach out.
Are you tired of feeling confused and frustrated when it comes to understanding your financial statements? Take action now and enroll in our "Understanding Financial Statements" course to gain the clarity and confidence you need to keep more money in your pocket. Visit our website at https://peden-accounting-services.teachable.com/p/understanding-financial-statements to get started today!