Industry insights from our clients
With the SBC Summit just around the corner and the Global Gaming Expo soon after, now’s the perfect time to stay ahead on all things iGaming! ?
Gain insights from our expert clients on player retention, personalised experiences, and redefining your marketing strategy. Discover how evolving technologies like AI are transforming the iGaming landscape and how you can leverage them for your business.
Our team will also be attending the prestigious SBC event next week so be sure to pre-book a meeting or catch up with us on the conference floor!
Game marketing has evolved dramatically, and SPRIBE has taken a bold step by partnering with the UFC to promote their flagship game, Aviator directly to players. With this groundbreaking partnership, it has set a new standard for how studios approach game promotion. Giorgi Tsutskiridze , CCO, discusses with iGaming Gazette how this collaboration has redefined marketing strategies and shares valuable insights for developers looking to enter similar partnerships.
In collaboration with GameOn, this month’s iGamingBusiness Founders Column, Winna Media founder Rosalind Wade delves into how a challenging Covid period led to the establishment of her own events company and a new venture. Read more here.
Allan Stone , CEO of Intelitics Software , discusses the rising costs of player acquisition and emphasises the growing importance of player retention. In an interview with Gaming Americas, he highlights how personalisation is becoming crucial for brands to retain players. By understanding player behaviours and creating tailored experiences, companies can drive long-term loyalty and keep players engaged.
AI is currently at the forefront of industry discussions, sparking both excitement and uncertainty. Nick McDonald , Account Director at 富士通 , delves into the transformative potential of AI in European Gaming Media, emphasising that while the technology is creating apprehension among organisations and global markets, it should be embraced and used responsibly.
领英推荐
Catching up with Gaming & Media News, the Co-Founder & Head of Affiliates at Winlandia , Christoffer Gr?nlund shared insights into his long-term vision for the company, the key challenges and opportunities shaping the iGaming industry, and the latest trends he foresees in the affiliate marketing landscape.
As today's players seek increasingly personalised iGaming experiences, NEXT.io spoke with Golden Whale 's CEO, Eberhard Dürrschmid , to explore how the company's CRM-driven machine learning models are revolutionising the industry for operators.
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UPCOMING EVENTS ??
Here are just a few of the events we are attending.
SBC Summit Lisbon
24-26 September 2024 | Feira Internacional & MEO Arena
G2E Global Gaming Expo
7-10 October 2024 | The Venetian Expo Las Vegas
Please get in contact with our team to book a meeting. ??
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