Indo Count Industries Expands Portfolio: Acquires Home Textile Brand Wamsutta for USD 10.25 Million

Recently, Indo Count Industries Limited revealed that its US-based subsidiary had finalized the acquisition of the renowned global home textile brand Wamsutta from Beyond Inc. for USD 10.25 million in cash. This acquisition, which encompasses the brand's trademark rights, was executed by Indo Count Global Inc. on April 18, 2024.

With roots tracing back to 1846, Wamsutta holds a prestigious position in the textile industry and is esteemed as a national icon in North America. Renowned for its wide-ranging product offerings spanning bedding, bath linens, window treatments, and decorative accents, Wamsutta caters to diverse tastes and interior aesthetics.

The addition of Wamsutta to its portfolio is anticipated to enrich Indo Count's brand lineup, especially in the premium segment, presenting consumers with opulent home fashion choices. Mohit Jain, Executive Vice Chairman of Indo Count, emphasized the enduring appeal of Wamsutta, stating, "With its 178-year legacy, Wamsutta holds significant resonance in the market. We will explore various distribution channels to connect with loyal Wamsutta customers while introducing the next generation to the unparalleled quality and luxury associated with the Wamsutta brand."

Also, Indo Count Industries has solidified its position as the leading manufacturer of home textile bed linens globally, boasting an impressive annual production capacity of 153 million meters, underscoring its robust manufacturing prowess.