Indian Brands patriotism on Independence day
Kaarthikeyan G M
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Today India celebrates it's 74th Independence day. Our own local brands also show their patriotism for the independence as a commercials. Here are some of them.
Godrej
Godrej is a 123 year old Indian conglomerate company (a brand which is older than Independent India) they are diversified with many verticals such as real estate, consumer products, appliances, furniture, agriculture, aerospace, etc., Godrej is been with India for many milestones and remarkable moments like India's Mission to Mars, First constitution election, etc., Godrej comes up with a independence day commercials every year.
The Box That Unboxed India
This Independence day Godrej came up with the story of a box which unboxed India in 1952. Godrej has delivered 1.2 million ballot boxes all around India for India's 1st constitution election in 1952. The box which unboxed our freedom. #TheBoxThatUnboxedIndia
Sounds of Making India
Last year Independence day, Godrej has came up with a commercial. Godrej always claim, the company's story has began as a part of India's Swadeshi movement - the original 'Make in India' movement. This video says "Progress isn't a quiet thing, it makes a lot's of noise, it's music even. As India moves forward we can hear thuds, bangs, and the rhythms of progress" #SoundsOfMakingIndia
Tata Group
Tata Group is again a very old Indian 153 years old conglomerate founded in 1868. They are diversified in very large line of businesses right from the salt to the airlines. various verticals in Tata group shows their patriotism towards India's independence.
Hum Azaad Hai Kyunki Hum Aatmanirbhar Hai - Tata Motors
Tata motors came up with the commercial keeping their commercial vehicle "Tata Ace" in the background. "They convey's we are in freedom, because we are self-reliant". Tata motors have taken this Ad in the context of Aatmanirbhar Bahrat, the vision of the Prime Minister of India Narendra Modi of making India a self-reliant nation.
Namak Ke Waastey - Tata Salt
Tata salt along with LT. Colonel Inderjit S. Gill (Veteran - 1971 war) says, this independence day let us join the new fight for the freedom. The commercial mean to say that, we all have to fight this ongoing pandemic Covid-19 with the safety precautions like wearing mask, washing hands and social distancing. #NamakKeWaastey
Adani Group
Adani group is a 32 years old Indian multinational conglomerate company which diversified in energy, logistics, real-estate, agri, financial services, defence and aerospace.
Run for our soldiers
Adani group group conducts Ahmedabad marathon every year in the cause of supporting the armed forces. The registration fees collected through this event will be entirely donated to armed forces welfare fund. This year because of this ongoing pandemic, they decided to conduct this marathon virtually with the help of GPS app. They've released a commercial today for registrations for the virtual marathon, which will be donated to the Armed forces welfare fund. #Run4OurSoldiers
Aditya Birla Group
Aditya Birla is a 163 years old Indian multinational conglomerate which has their foot prints in metals, cements, textiles, fashion, telecom and financial services. They are also one of the olden group of companies from India.
Never Will I Ever...
Aditya Birla has came up with #NeverWillIEver to coney that we should not take our freedom for granted. They say freedom is unique this time and they wish this year's Independence day, a freedom in abundance.
Bajaj Group
Bajaj group is again one among the biggest and oldest conglomerate group's in India. They are 94 years old company founded in 1926, have their footprints in finance and automobiles industry.
No Plastic Patriotism
This is a pretty old video, which came out 2 days before 2018 Independence day. This video says, to care for our country we should also respect it. They mean to say tonnes of plastic flags are produced to celebrate the Independence day, but many people leaves the flag strewn around without respect.
Hyundai Motors
I know I'm deviating from the topic of Indian companies, but this is one of my favorite in the commercials of patriotism !!
Brilliant moments
Hyundai came up with this campaign of #BrilliantMoments to encourage their customers to share their stories of Santro, Accent, i10. They've released this commercial with the patriotism towards the country and the soldiers who serves for our country, "Those who serve the country must be served first"
Thanks for reading, Please comment the patriotism videos you liked by the brands below.
Happy Independence day !!
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"Freedom is to paint your black and white life with colors" Jai Hind !!
Manager at HDFC BANK
4 年Nice article bro. Every commercial gives a bit to know more about them. I most like commercial from Godrej's #2 and Hyundai's.
Product Area Manager - LG Electronics B2B ID Division
4 年Excellent article!