India is limping back to normalcy. Can we say the same about our finances?
Majority of professionals now have the freedom of stepping out of their homes and going to their workplaces, malls and restaurants. It’s a welcome relief for businesses even though they have to invest in processes and gear that enable social distancing.
But for me, and as inevitably for many others, the first question was if consumers would feel safe and comfortable heading out at all. And then, would discretionary spending pick up? Especially as reports about layoffs and salary cuts across sectors add to the uncertainty. I popped this question in an interview to Pushpa Bector, the executive director of DLF Shopping Malls, who said consumers may trade down on their indulgences for a while, but they would not compromise on their lifestyle.
How true does that ring for you? And are there any visible signs of individuals and households moderating their expenses on non-essentials?
LinkedIn’s biweekly Workforce Confidence Index gives us some insights. The index - a survey of 2,903 professionals in India during May 4-31 - gauges sentiments about one’s ability to get or hold on to a job right now, improve their financial situation in the next six months and progress in their career over the next year.
About two in five employees in healthcare (39%) and education (44%) expect a decline in their earned income in the next six months, the survey found. This sentiment is shared by more than 30% of employees in software and IT and 29% in corporate services.
That’s impacting spending plans: At least a third of all respondents from healthcare, corporate services, IT, manufacturing and finance industries anticipate a decline in their expenses during this period. Many also expect their number of investments in stocks, mutual funds and such, to decline in the near term (see chart below).
With unemployment at unprecedented levels globally, personal finance will take a hit, says Adhil Shetty, CEO, BankBazaar.com. In its Consumer Confidence Survey for May, the Reserve Bank of India stated that consumer perception about the general economic situation, employment scenario and household income dipped further.
Smart money management is, therefore, critical to survive through this period. “Liquidity, insurance, loans and investments are the four pillars of your personal finance and you need to pay attention to all four,” Shetty says.
Overall, the survey found that individual confidence levels of professionals remained largely consistent from two weeks prior, though workers’ financial outlook is still the biggest worry for many. .
Employees working in large enterprise companies (10,000+ workers) were found to have lower levels of individual confidence compared to their peers in mid-market (201-9,999 workers) and small businesses (1-200 workers). In terms of optimism about their company’s outlook, the trend reversed.
We piloted a Confidence in Employer Index - the net share of employees who believe their company will be better off six months from now. For enterprise workers, the index had a score of +24 — those workers were relatively more confident about their employer’s ability to bounce back stronger than those in mid-market and small companies, with CIE scores of +15 and +16 respectively.
According to HR expert Prabir Jha, large firms perceptually face a lesser volatility risk on the jobs front. Deeper pockets are also more likely to survive a longer lockdown. But while smaller firms do have the maximum risk of going belly up, no company is immune from the economic implications of the pandemic.
Big companies will use the opportunity to redraw their organisational design, refresh talent definitions and re-examine staff strengths, he says. Involuntary exits may get camouflaged at big companies due to their workforce size. Smaller firms should hang in there and use this hiatus to explore new technology-intensive ways of working.
What is the best financial advice you have received in the recent past? How can small businesses weather this storm? Share your comments with #WorkforceConfidenceIndex.
Workforce Confidence Index Methodology
LinkedIn’s Workforce Confidence Index is based on a quantitative online survey that is distributed to members via email every two weeks. Roughly 1,000+ India-based members respond each wave. Members are randomly sampled and must be opted into research to participate. Students, stay-at-home partners & retirees are excluded from analysis so we’re able to get an accurate representation of those currently active in the workforce. We analyse data in aggregate and will always respect member privacy.
Data is weighted by engagement level, to ensure fair representation of various activity levels on the platform. The results represent the world as seen through the lens of LinkedIn’s membership; variances between LinkedIn’s membership & overall market population are not accounted for. Confidence index scores are calculated by assigning each respondent a score (-100, -50, 0, 50, 100) based on how much they agree or disagree with each of three statements, and then finding the composite average score across all statements. Scores are averaged across two waves of data collection to ensure an accurate trend reading. The three statements are: [Job Security] I feel confident about my ability to get or hold onto a job right now; [Finances] I feel confident about my ability to improve my financial situation in the next 6 months; [Career] I feel confident about my ability to progress in my career in the next year.
Neil Basu and Cynthia Yee from LinkedIn Market Research contributed to this article.
Sr. EM | Tech Lead | Big Data, Cloud, Python | 2× AWS Certified | Financial Data
4 年Well said dipti .It was a nice post.Thanks for sharing
Student of Life
4 年Perspectives of a Certified Financial Planner to manage yourself and your “person”al finance / “wealth” during times like COVID19 : “Health is Wealth”. ?These three words were, are and will remain relevant forever. It is important to internalize it now than ever before. Statistics and researched data is pointing at challenging times ahead. Higher rates of unemployment, wider spread of COVID19, non-existence of our social interactions, ramp down in cultural, religious and community activities will have its impact on overall economic situation but it has a much larger, deeper and wider impact on one’s Health. Adversaries mentioned above and many more will only ensure that our internal peace is disturbed leading to directionless conversations within the family, larger cases of domestic violence, longer Q at liquor shops, increased usage of internet bandwidth, higher count of suicide numbers and many more. Purest form of science will only confirm that one’s health is directly proportional to one’s level of peace in mind. So in these challenging times, utilize your time for: -?????????Meditation, Yoga, physical activities of your choice, Long walks, gardening. -?????????Catch up with your colleagues, friends and relatives. -?????????Play with your kids or spend time on their area of interest. -?????????Explore music, arts, fine arts, watch movies and web-series. -?????????Start / continue writing and (or) read books / online content. -?????????Any activity that you can perform joyfully. All this will help you to maintain stability and equanimity of the mind. When mind is stable and is at peace then you will be able to plan for your finances better & you should look at the following : -?????????Always have equivalent of 12-24 of your expenses in easily accessible options like SB A/c, Short Term FD (high quality bank or Post office) to cater to your needs if the active income gets halted. -?????????There are many institutions which give you a better yield than Bank or Post Office investments, please avoid them for now. -?????????Don’t invest in anything which can increase your heart rate when there are volatile movements in financial markets. -?????????It is important to ensure that assets and liabilities are covered through adequate amount of insurance. You are an asset (income generator) hence ensure you have Life / Health / Personal accident coverage. Any kind of loan is a liability hence ensure your Insurance cover has enough cushion to pay for your liabilities. -?????????UpSkill or ReSkill yourself utilising the ocean of opportunity on internet which can carve path for an alternate stream of income. Mankind has sailed through more brutal situations in the past than what we are seeing today hence make sure your mind does not let you down due to the adverse situation around you. Actually you are not the only one in this but billions of us are fighting it out together. To sum up : Stay hopeful, Have an Open Mind, Embrace the Change, Be at Peace to the extent possible and yes, Cash is King. Don’t forget : Health is Wealth and Life is Precious. For more on Personal Financial Planning :https://www.dhirubhai.net/in/namdevshenoy/detail/recent-activity/posts/
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4 年When would you conduct your online session to share your experience for your followers?
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4 年Consumer spending may not return to pre-lockdown levels in the short run. However, in the long run things will pick up especially if a vaccine or cure is found for Corona. Ideally, salaried professionals should save for a rainy day since job insecurity is rising due to the adverse economic impact of the lockdown. Additionally, healthcare expenses could potentially shoot up in this pandemic and savings in the bank can help meet emergency needs. Moreover, pay cuts as a result of the lockdown means consumers may have less disposable income for spending anyways. Nonetheless, unlocking the economy is an important first step to reviving economic activity.
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4 年Lifestyle can be let off.. but basic important things need to be fulfled...