Incorporating Generative AI Into the Fashion Workplace
Welcome to The BoF Careers Briefing. This newsletter is an excerpt of our analysis and insights on the future of work and careers advice, along with the best jobs on BoF Careers. Sign up to the full newsletter now.
Generative artificial intelligence, or gen AI, is leading the charge of next-gen technologies shaping industries and their workplaces. Already, gen AI can be leveraged across the value chain: from product design and content creation across campaign images, marketing text, website code and videos, to online consumer experiences through virtual styling and digital clienteling. Meanwhile, conventional AI can be leveraged to forecast demand for buying and merchandising teams or gather insights for store associates and retail teams.
The management consultancy firm McKinsey & Company estimates that gen AI could add up to $275 billion of economic potential to apparel, fashion and luxury sectors’ operating profits. As a result, 73 percent of fashion executives expect to prioritise gen AI this year, as cited in BoF and McKinsey's State of Fashion 2024, while 62 percent of fashion businesses already use gen AI in the workplace.
Crucially, the rate of change executives seek in their business by integrating gen AI and other technologies is out of step with existing skill sets. The State of Fashion report finds that many will face a talent gap, given that just 5 percent of the surveyed executives said they are ready to make best use of the technology.
This BoF Careers white paper explores how fashion businesses can approach integrating gen AI into their workplace, the core skill sets needed in a digitally competent workforce, and the pastoral requirements to effectively support an employee cohort reimagining its day-to-day practices for long-term success.
BoF Professional Summit – New Frontiers: AI, Digital Culture and Virtual Worlds
To learn more about the latest innovations that will shape fashion in the year ahead, join us in person at the Times Center, New York – or via the global livestream on March 22 for the BoF Professional Summit – New Frontiers: AI, Digital Culture, and Virtual Worlds.
Weekly Highlight: What Fashion Retail Professionals Need to Know Today
This month, BoF Careers provides essential sector insights for fashion professionals in retail, to help you decode fashion’s retail landscape.
New Job Opportunities on BoF Careers
Discover the most exciting career opportunities now available on BoF Careers.
This newsletter is an excerpt of our analysis and insights on the future of work and careers advice, along with the best jobs on BoF Careers. Sign up to the full newsletter now.
Strategic Buyer, Brand Manager & Business Developer
8 个月Midjourney and ChatGPT are great transformative tools in the fashion industry. However, I think that successful #AI integration isn't just about technology. Companies need to invest in their people, developing the skills needed to work effectively with AI and adapt to these exciting new ways of working
Technical Fashion Designer and Fit Specialist
9 个月Bring it! AI could easily supplement the trend search/design function, especially in non-premium apparel brands. Save a ton of money and spin in the overall concept and development process.
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9 个月Let's say that,if in about 5000 years,we have gone from graffiti to 3D ?then in 10/20 to rapid prototyping ?with another 5/10 years,a QUESTION-Answer Me in 2 years write me a text with three solutions:Professional technician,Simple info, Empathetic in 1 year,reproduce this subject for me with the style of,XY with that of YZ Today_I would like to make my own"trip",with these characteristics of the middle, places, nature to see, artistic, historical environments of the Xxxx period, And it plays_a nice immersive video-story_of your dreams The need for"ZY"for MARKET remains -professionalism-also EVOLVED -the lower robotic one -the human presence-IF VALID-is diversified -SE LOW_XXX-it's no use!! -becomes a corporate/social cost. :-( The next shortly is -ETHICS of use of information TAKEN from XY and USED -COPYRIGHTS_etc"Originals"to be recognized -The"NEW Rights"of the AUTHOR_of th_AI_program and/or of the APPLICANT who makes the application)who they go to,and how - I IMAGINE THAT,soon, We will ALL have to go to LESSON again to the CLASSICAL and PHILOSOPHY SCHOOL If"you don't know how to express yourself"you _don't work If"you don't know how it should be done"you _don't work Memo: If"the power goes out"no one is working anymore ;-)
Operations Manager | Executive manager
9 个月AI is a thing to go for faster evolving, service scalability and improvement. You just need experienced hands to guide it and add value to this power
Supply Chain Topology Optimization, A.M specialist. Fashion Sustainability Expert. I help brands and companies achieve efficiency through innovation.
9 个月God i hope not.