InAppStory Digest #35: Sort, Personalize and Succeed!

Hi there,

This is InAppStory Digest, your go-to source for the newest ways to captivate and convert your mobile audience.?

The first edition of 2025 is here, let’s jump right in!?

?? New Game: Sorting

We’re thrilled to introduce Sorting, a new fast-paced game where users can quickly sort items to unlock rewards.?

Here’s how you can use it:

• Time-sensitive engagement: Host quick competitions with daily prizes to keep users returning.
• Seasonal fun: tie Sorting challenges to special events for an extra spike in excitement.

?? Papa Johns: Summer Campaign Success

Curious about real-world impact??

Meet?Papa Johns.? ?

They launched a Fruit Ninja-like pizza building game with real-life awards, which led to impressive results.?

Here’s what they achieved: ?

• 420+ hours of engagement
• 35,000+ unique game sessions

For the full breakdown of what they did and the numbers , check out our?case study. ?

??? Why Personalization in Online Shopping is a Must in 2025

Our latest article dives into why personalization matters more than ever in eCommerce.?

A couple of quick insights:

• Personalized product recommendations can double conversion rates.
• Tailored experiences lead to longer session times and higher AOV.

Ready to customize your user journey??

Read the full article for more tips and examples.

Thanks for tuning in ??

Keep innovating and we’ll keep supplying the tools and inspiration to make it happen!

Best,

The InAppStory Team