The In-App Template Builder You Need

We are excited to bring you an even more efficient and simplified way to create and easily manage campaign templates tailored to your unique business scenarios.??

We've developed a new in-app template builder to streamline the template creation process. With the new predefined templates library with common business scenarios, you can now quickly put them into action without any coding skills. An easy-to-use new configuration form allows you to personalize your custom templates to your specific business needs, making them even easier to edit without making changes directly in the code.

Let's dive deeper into more details about these updates!?

What's new and what's in it for you?

When running multiple in-app campaigns, you may be using the same template but with different variations, such as different copy, images, colors, etc. This meant having to modify the code each time to adapt to the specific requirements of each campaign.?

With our new update, you can now easily customize your templates by defining the values of each variable in the user-friendly configuration form. This saves you time and effort, as you can quickly adjust the variables to fit your current business scenario without touching the code. For each template, you can create a custom configuration form that will be designed specifically for its editing needs.?

Additionally, we've added new templates to the "Predefined templates" folder that covers popular campaign scenarios such as sending abandoned cart notifications, showcasing item recommendations through a carousel, implementing a swiping mechanism with recommendations, and sending price alerts.?

What is the Configuration form, and how it works??

The configuration form is a friendly interface in the Config tab that allows you to easily edit and customize templates without the need for programming skills. It replaces manual coding with a form where you can specify variable values that determine template properties such as alignment, font, color, title, description, buttons, and other elements in HTML, CSS, and JavaScript. In addition, variables can be added to the code to replace Jinjava elements, such as recommendation campaign IDs, voucher pool IDs, and catalog names.??

In the configuration form, you have the ability to create any variables and specify their values, which gives you complete freedom to personalize the templates to suit your needs. The form allows unlimited creativity and customization, as there is no limit to the number of variables that can be created.?

To learn more about all the available variables and how you can use them - check out our User Guide. ?

Predefined templates

The "Predefined templates" folder is a valuable resource, as it provides ready-made templates for the most commonly used campaign scenarios. These templates serve as a starting point for users and can be easily modified using the configuration form in the template builder, which allows simple editing by filling in the fields that define the template's features. ?

Using these predefined templates, you can quickly and efficiently create campaigns without having to start from scratch. You can also use the templates as a base to create your own templates with a customized configuration form. This solution gives you the flexibility to create variations of templates to fit any business scenario.??

Preview option

With our latest update, you can preview your message templates in the app before sending them. By simply checking the preview option, you can see what the template will look like for a particular customer or product.?

For more detailed information on how to use the updated in-app template builder, check out our User Guide.

Check out the new use cases

1. In-app abandoned cart message - this use case describes the process of creating a reminder that a customer did not complete a purchase and sending it through an in-app message.?
2. In-app carousel with personalized recommendations - this use case describes the process of creating a set of personalized recommendations in the form of a carousel to customers who added products to their cart and sending it through an in-app message.?
3. Personalized in-app campaign with like/dislike swipe feature - this use case outlines the process of creating an engaging in-app campaign featuring a swiping mechanism with personalized product recommendations.?
4. In-app with price drop for recently viewed products - the scenario described in this use case involves using an in-app message to notify customers of price drops on recently viewed products.?

Check all new use cases here.

Don't hold back! Unleash your creative potential and give your in-app campaigns the edge they deserve with the new Configuration form and a wide range of predefined templates that will expand in the future.

Klaudia Pociecha, Product Owner

Kateryna Tkachuk, Product Marketing Specialist