Improving Candidate Experience as part of your Recruitment Process

Improving Candidate Experience as part of your Recruitment Process

While a superior candidate experience is essential for effective recruitment, there are several challenges that organizations may face when trying to achieve it. Here are some common challenges to achieving a superior candidate experience during recruitment:

1. Lack of Clear Communication: One of the primary challenges in achieving a superior candidate experience is a lack of clear communication. Unclear job descriptions, inconsistent communication, and a lack of feedback can lead to confusion and frustration among candidates.
2. Slow Hiring Process: A slow hiring process can be frustrating for candidates and may cause them to lose interest in the position or the organization. Delays in scheduling interviews or providing feedback can lead to candidates accepting other job offers.
3. Difficulty in Applying: A complicated or lengthy application process can deter candidates from applying. Lengthy application forms, multiple assessments, and repetitive questions can be overwhelming and time-consuming for candidates.
4. Limited Opportunities for Personalization: Candidates want to feel like they are being treated as individuals rather than just another applicant. Limited opportunities for personalization, such as not addressing candidates by name or not providing feedback specific to their application, can result in a negative candidate experience.
5. Negative Employer Branding: A negative employer brand can lead to a lack of interest from candidates, even if the job and company culture are a good fit. Negative reviews on websites such as Glassdoor, or reports of poor treatment by past or current employees, can damage an organization's reputation and deter candidates from applying.

Poor candidate experience can significantly impact the success of recruitment efforts for an organization. Here are some statistics that demonstrate the negative effects of poor candidate experience on recruitment:

1. According to a CareerBuilder survey, 58% of job seekers have had a poor candidate experience during the recruitment process.
2. A Talent Board survey found that 41% of candidates who had a negative experience would not apply to the same company again.
3. A LinkedIn survey revealed that 83% of candidates said a negative interview experience could change their opinion of a role or company they previously liked.
4. According to a survey by Software Advice, 64% of job seekers would share negative candidate experiences with their friends, family, or social media followers.
5. A study by CareerArc found that 72% of job seekers who had a negative candidate experience shared their experience online or with someone directly.

The above statistics reflect the need of a robust candidate experience as part pf your company’s recruitment process, and here’s how this can be improved upon.?

1. Simplify the Application Process: Simplifying the application process can significantly improve the candidate experience. Organizations can achieve this by using a straightforward application form, providing clear instructions, and eliminating unnecessary steps. Teksands’ Applicant Portal used in conjunction with various Social and web channels make it super simple for candidate to apply and track their applications that raise the bar of initial Candidate Experience.?
2. Personalize the Experience: Personalizing the recruitment experience can help candidates feel valued and engaged. Personalization can involve addressing candidates by name, providing individual feedback, and creating tailored job descriptions. Teksands continuous engagement with candidates keeps them warm with personalized attention at all times through the ecruitment process.?
3. Leverage Technology: Technology can help organizations streamline the recruitment process and provide a better candidate experience. Teksands ATS or Applicant Tracking System can help manage candidate communication and schedule interviews more efficiently.?
4. Train Recruiters: Providing training to recruiters can help them improve their communication skills and enhance their ability to provide a positive candidate experience. Training can cover topics such as active listening, effective communication, and cultural sensitivity.?
5. Improve Candidate Communication: Clear and consistent communication with candidates is essential to providing a positive experience. Organizations can use automated email responses to acknowledge applications, provide timely feedback, and communicate with candidates throughout the recruitment process. Teksands’ trained recruiters constantly engage with the candidates to answer all of their questions and keep them informed proactively at all times.?
6. Collect and Analyze Feedback: Gathering feedback from candidates is essential to understanding their experience during the recruitment process. By collecting feedback through surveys or interviews, organizations can identify areas that need improvement and develop targeted solutions.After each candidate is processed, irrespective of the outcomes, we make it a point to gather feedback from the candidate and take actions based on any gap identified through the feedbacks.?
7. Develop an Employer Brand: A strong employer brand can help organizations attract top talent and create a positive candidate experience. By developing an employer brand that aligns with the company's values and mission, organizations can create a positive impression on candidates and encourage them to apply. Teksands Recruiters are trained to learn about each of the client they are working for on their business, vision, values, culture and work. These are then used by them to maximise candidates taking joining decisions in favour of our clients.?

By taking these above approaches, we at Teksands, help companies raise candidate experience in their recruitment process and at the same time increase conversion rates. Ultimately, this gradually decrease your recruitment process effiveness and joining ratios.