Important Marketing of September 2022

Important Marketing of September 2022

Before you Tap into September to focus more on your business this month. Here’s a Quick Recap of Important Marketing Updates of Last Month that matter! ??????

Google ??

  • Google tests Quick Read and 5-min read label in Search Results. (Read)
  • Google Provides examples of How to Improve Your Meta Descriptions. (Read)
  • Google launches new Ads setups & Ad group column options. ( Seroundtable)
  • Google Will reject Ads if Advertisers have a bad landing page, A new policy to. (Read)
  • Smart shopping Campaigns in merchant Center will automatically upgrade to Performance Max. (SEL)
  • Google launches new HTTPS report in Google Search Console. (Read)
  • Google Adds new tools to help you create engaging Ads. ( Blog)
  • Google expands eligibility for Product Rich Results. (SEJ)
  • Google Announces September 2022 Core Algorithm Update . (Check)
  • Google launches Fifth Product Reviews Update to Search. (Read)
  • Google Ads Self upgrade Tool now rolling out for local campaign to Performance Max. ( Blog)
  • Google Announces New Ad Assets for Advertisers for better workflow. (SEJ)

Tiktok ??

  • TikTok shares new guidance for Brands in Video Series. (SMT)
  • TikTok adds additional regional trend insights. (SEL)
  • TikTok’s new feature called “Tiktok Now” is a copycat of BeReal. (Check)
  • TikTok expands Multi-participant Live Streams to more users. (SMT)
  • Tiktok is releasing its comment dislike button to all users. (Read)
  • Tiktok increases length of video descriptions (captions). (SEJ)

Instagram ??

  • You can now post your NFTs to Instagram and Facebook Both . (TC)
  • Instagram is working on a new plan an events feature. (DIW)
  • Instagram begins testing reposts, resharing posts to your feed. (TV)
  • Instagram tests “Add Topics” feature for reels, another copy of Pinterest’s Idea Pins. (SMT)
  • Instagram is cutting back on its Shopping features. (SEL)
  • Instagram is working on a new Monetisation Feature called “Gifts” for Creators. (TC)
  • Instagram Stories under 60 seconds are no longer broken up into clips. (TC)
  • Instagram is developing a nudity filter for direct messages. (TC)

LinkedIn ??

  • LinkedIn Is partnering with Meta,IBM and Oracle to launch more Professional Certifications for Learning. (SEJ)
  • LinkedIn is working on a native post-scheduling option. (SMT)
  • LinkedIn adds new tools to alert members about job opportunities. (Adweek)
  • LinkedIn launches “Focused Inbox” to help you manage your messages better. (Read)

Meta ??

  • Meta is planning to launch paid features for Facebook and Instagram. (TV)
  • Messenger Adds “Group Invite Links” to Stream Group Chat. (SMT)
  • Meta is adding few changes to link tracking system on IG & FB. (Read)
  • Meta Connect Event Scheduled for 11th October. (TV)
  • WhatsApp privacy change being rolled out to users by Meta. (LH)
  • Meta is testing new type of end-to-end encryption for Messenger and IG Chats. (SMT)
  • Meta is testing Community chats like Reddit For Facebook Groups in Messenger. (GSM)
  • Meta launches new features to help Facebook Creators get discovered. (Read)
  • WhatsApp launched a new integration with Salesforce for Businesses. (Read)
  • Facebook launched a new type of collaborative Ads. (Read)
  • Meta Debuts a Reels API for sharing from third party apps. (TC)

Twitter ??

  • Twitter Circle is now available to Everyone. (TV)
  • Twitter Adds WhatsApp and LinkedIn sharing options to facilitate broader tweet engagement. (SMT)
  • Twitter launches their own workshop series to educate businesses about platform and it’s expensive. (Tweet)
  • Twitter could roll out a wide test of Edit Tweet Feature from September 21. (Xda)
  • Twitter’s new podcast feature available for Twitter Blue iOS Users now. (Tweet)
  • Twitter expands research group to study content moderation. (Reuters )
  • Twitter is rolling out “Add Alt Text to your Images” Alert Globally. (TC)

YouTube ???

  • YouTube is testing a new way to allow creators to buy Ads. (Google)
  • YouTube launches an ad-free video player for education. (TV)
  • YouTube Music allows now you to share your songs to Instagram Stories. (9to5)
  • YouTube starts testing new search insights features. (Spice)
  • YouTube launches new vertical Creative aspects for YouTube Ads. (SMT)
  • YouTube is testing a YouTube Channel Personalization Feature to help creators maximise viewership. (SMT)
  • YouTube Adds Shorts to Partner Program sharing 45% revenue with creators. (Axios)
  • YouTube launches Beta Test of Super Thanks in Shorts. (SMT)

Snapchat ??

  • Snapchat’s BeReal Clone Feature is now available. Another copycat! (Input)
  • Snapchat CEO shares plan to revive Snapchat from falling user base to growth state! (A must read)
  • Snapchat launches new features for fall season with new iOS 16 compatibility! (A must check )
  • Snapchat for web is available for all users worldwide. (TC)

Reddit ??

  • Reddit acquires audience research platform “Spiketrap” to evolve their Ad Targeting Tools. (SMT)
  • Reddit brings new UI/UX changes to the feed switching process. (SMT)

Marketing ?

  • Wordpress Releases 6.02 Security Vulnerability Update. (SEJ)
  • Microsoft Ads extends RSA migration to Feb.2023. (SEL)
  • New Microsoft feature allows you to run Ads on Google, FB and IG. (SEL)
  • Yahoo acquires source credibility algorithms. (SEJ)
  • Microsoft Launched 5 new Ad products and updates. (SEL)
  • New Apple Ads Spots Open for Advertisers In Quarter 4. (Read)
  • Adobe to acquire Figma Web-design platform for $20 Billion. (CNBC)
  • Canva launches new Visual Worksuite which might help businesses a lot. (TV)
  • Discord adds Reddit like Forum Channel for chatting about specific topics. (Read)
  • Pinterest launches a new promotional campaign “Don’t don’t yourself”. (News)
  • Microsoft introduces Multimedia Ads. (SEL)
  • Wix integrates with Semrush to provide Users with Keyword Data. (SEJ)
  • Walmart is now selling Ads on Tiktok, Roku and Snap. (SEL)
  • Twitch to bring Premium Subscription Revenue share with more in line with the standard. (Adweek)

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