The Importance of A Professional Headshot

Making A Great First Impression

Head shots are a great way of introducing yourself. A headshot will be the first interaction that your audience has of you and having a professional headshot will ensure that you leave a lasting positive impression on your audience. Think about it this way, which photo conveys the message that you are serious about your career: a selfie of you at your cousin’s wedding, or a professional headshot in business appropriate attire? It is not about how you look, but how you present yourself.

Branding

Head shots are also a good way to “brand yourself”. Personal branding is the conscious and intentional effort to formulate the public’s perception of yourself. Remember that this is the image that your audience will associate you with, which in turn becomes your brand. For example, if you are a lawyer, you may not want to have a photo of yourself in jeans and a baseball cap, but rather, with an image that reflects the gravity of your vocation. A professional headshot will give you the authenticity needed in branding yourself to reflect your ideologies and make you more relatable to your target audience.

The Digital Era

It is no surprise that in today’s world social media is the go-to source for connecting with others, both personally and professionally. The simple additional of a professional photo to your profile makes you 14-times more likely to be found on LinkedIn!

Investing In Your Future

A professional headshot can require time and money but consider it as an investment into your future. Studies have shown that when you see yourself as what you can be, that is what you become. A professional picture can help you see the potential in your own future and will help you work to accomplish those goals.