The Importance of Passion in Business

Passion is THE thing that turns an okay business into a great one.

Leaders who want to be successful need to be passionate about what they do, what they want to do, and why they want to do it.

Here are the biggest reasons why passion is so important in business.

Passion Drives Success

It’s been said a lot, but that’s because it truly matters; you need passion in order to succeed. It will drive you towards a goal even when it seems impossible, but it’s only impossible for someone without passion.

“Passion is what drives you. Passion keeps you going despite the difficulties that your business will inevitably come across. I had many opportunities to throw up my arms and simply give up, but my passion caused me to keep going. I couldn’t think about anything but making my business succeed.” – Forbes

The road to success is crowded. It’d be impossible for everyone there to succeed – that’s why only the passionate ones do.

Passion Gets Other People on Board

People will want to work with you if they can see your passion for the job. The types of people that you want on your team are those who know that passion drives success.

"Entrepreneurs have a passionate way of communicating ideas that gets other people on board. They don’t just come up with ideas, they also know how to lure investors, assemble teams, and inspire the public.” – Cameron Herold

When there is passion in what you are saying, people will listen. And when you can get people to listen to you, then you can also get them to genuinely care.

Passion Makes You Persistent

Passion makes you persist even during the hardest times. It is the thing that keeps your business going when it seems like it’d be a lot easier to just give up and try something else.

“What makes an entrepreneur excited about their work is not as important as the passion they feel, because this helps them persist when they face hardships like long hours or tight budgets.” – Monster

Passion will drive you to work hard for your business no matter what. It is a key component to differentiate between a successful entrepreneur and someone just getting the job done.

Passion is Contagious 

When you’re passionate about your business your team will be too. A passionate team is a strong team and that starts with a strong leader with a passion for their vision.

“When employees truly believe in what they’re doing, they tell everyone they know. They’re proud of their work and want to see the company succeed. When someone asks, “What do you do?” their response is energetic and excited.” – Recruiter Box

The most successful businesses know how important it is for everyone involved to be passionate about the company’s vision. Employees in these businesses don’t just work hard because they have to, they do it because they want to. Passionate employees are also your best advertisers. They will be excited to talk about what they do and share your vision with others.

Passion is the foundation of a strong business. It gives you the momentum to keep going even when times get hard and builds your business even higher when times are good. Never underestimate a person with a vision and passion for it.

If you have questions or would like more information, I’d be happy to help. Please leave a comment below and my team will get in touch with you.

__________________________________________________________________________

Cameron Herold grew up in a small town in Northern Canada. When his father, an entrepreneur, figured out that Cameron wasn’t going to fit into what they were teaching in school—because of his severe ADD—he taught him to hate working traditional ‘jobs’ and to love creating companies that employed others.

By 18, Cameron already had 14 different little businesses and he knew he loved money, entrepreneuring and business. And by 20 years old, he owned a franchise business painting houses and had twelve employees. He spent his twenties and early 30’s heading up 3 large businesses and coaching over 120 entrepreneurs. He was also the COO of 1-800-GOT-JUNK?, and during his 6.5 years he took the company from 2 million to 106 million. 

Knowing that every CEO needs a strong COO then led Cameron to start the COO Alliance in 2016. He noticed that there were no peer groups for one of the most crucial roles in the company—the Chief Operating Officer/2nd in command.