The Importance of Face-to-Face, Costly Confessions of a Recruiter and Investing in Your Culture

Welcome to my newsletter!

This week’s focus:?

Why it’s Important to Meet Face-to-Face in the Gulf –?you have to meet the people you intend to do business with.?

The Costly Confessions of a Recruiter –?let’s talk about how I lost some money.?

Investing in Your Culture is Investing in Your Team –?out and about with the people who make your business.?

Why it’s Important to Meet Face-to-Face in the Gulf?

From my experience, building a successful business presence in the Gulf requires more than just virtual meetings and email outreach. While those can be helpful and certainly have been during the pandemic, I've learned that you need to look potential clients square in the eyes to determine whether you can truly transact business together.?

There's an important human element that can get lost over Zoom calls and virtual meetings. Going to meet clients in person allows you to forge more meaningful connections and get a better sense of whether you'll be able to establish a genuinely productive working relationship. It also helps filter out those who may initially seem enthusiastic about partnering, but turn out to be less committed when it's time for action. Those nuances are harder to pick up remotely.?

Some of the most fruitful business relationships I've made in the last 14-plus years stemmed from making the effort to meet people face-to-face early on. Being in their offices, getting to know them and what makes them tick - that's when you start building real trust and understanding.?

At the same time, I remember relationships that fizzled because we pushed forward too quickly without that human touchpoint first. It becomes easier for them to view you as just another vendor to disconnect from when a cheaper option emerges.?

While not always possible, I've found there's immense value in being willing to travel and meet potential partners and clients in person, whether across the UAE or further afield in the region. It shows your commitment and allows you to truly evaluate whether you'll be able to work well together long-term.?

Does it require more effort? Absolutely. But in my opinion, taking those face-to-face steps early lays the critical groundwork for successful, sustainable business relationships to flourish.??

The Costly Confessions of a Recruiter

Click here - https://justinmcg.beehiiv.com/p/importance-facetoface-costly-confessions-recruiter-investing-culture to continue reading.