Ensuring Product Excellence: The Key to Building Customer Trust
PIN - Power In Numbers
We exist to blur the lines between brand and authentic human connection, uniting technology and marketing.
Any company can slap a quality guarantee onto a product, it's whether or not that promise is fulfilled, and trust is built, that matters most.
The movie Tommy Boy comes to mind when discussing guarantees. Besides strapping road flares to his chest & being a perpetual screwup, Tommy ends up offering some valuable insight into the strategy of a sale.
After experiencing multiple failures, Tommy succeeds in landing a deal. It’s not because he’s perfected his pitch, or miraculously come up with a brilliant plan to save Callahan Auto Parts, but it’s because he makes a valid point that can’t be denied.?
In Tommy's “dump in a box” response, he explains that anyone could slap a guarantee sticker onto a box, but not everyone can deliver a product that has been tested, trusted, and known for its quality.
Tommy states, "All they sold ya was a guaranteed piece of sh*t. That's all it is. Hey, if you want me to take a dump in a box and mark it guaranteed, I will. I got spare time. But for right now, for your sake, for your daughter's sake, ya might wanna think about buying a quality item from me."
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We shouldn't ever assume we know exactly what our clients want or need... although it is safe to assume that they’re not looking for a quick-fix solution aka "dump in a box" product.
At PIN, we deploy an innovative and advanced approach to data as a service, so clients can know and trust that they are taken care of, and remain ahead of the curve. It works and we have the case studies to back up the claim.
Through the consistent delivery of quality products, and the product's visible results, our products are able to speak for themselves.
By understanding the client, listening to what they care about, and determining how to deliver value to their business, a solution to their problem is found and the process of building trust strengthens.