The Importance of Building a Professional Online Presence

According to CareerBuilder, more than 50% of hiring managers say they want to see that a candidate has a professional online presence.?And?41% of employers say they might not interview candidates if they can’t find them online.?

The number of employers using social media to screen candidates has increased 500% over the last decade… Yes, you read that correctly: 500%

It was found that hiring managers that work in IT and sales are the most likely to use social networks to screen candidates.

Employers can also uncover candidates’ views from posts that have been made. Hiring decision-makers often determine if you would be a fit for their culture based on the available public information.

Employers can learn a lot about a candidate online. LinkedIn for example is a great way to build a strong and impressive online presence, which can help to showcase your skills & your potential to employers. A solid online presence makes it easier for employers to have additional avenues to search and assess you as a potential candidate for a role.

Having a LinkedIn profile can also help you to build trust with employers and recruiters as they will be able to view your recommendations, connections, and evidence of where you have added value.