Implementing Content Marketing and Social Media Marketing for Your Brand

Welcome to the Brick Bulletin, Brick Media’s official bi-weekly LinkedIn newsletter! We’re super pumped to share our industry insights, things we’re loving, fun content, agency updates, and more!?

Whether you’re a marketer, business owner, university student, or someone who just loves to stay connected to all things social media—this newsletter will have something for you.?

Exciting News!?

We’ve made the Finalist round for the Tampa Bay Chamber ’s Small Business of the Year awards for 2023!?

Our founder and CEO, Jake Kurtz , remembers back to 2018 during the early days of Brick when he would work out of his laptop on the kitchen table, or Armature Works, with no employees, seeing awards like this being talked about and thinking “one day” - well, one day is now!

We are super grateful for this recognition! ??????

Industry Insights:?

• Instagram lets you add up to three collaborators on collab posts and reels.
• Need some meme inspo? Here are some of the biggest memes in social right now!?
• Threads seem to have slowed down since its launch—Meta will continue to add more features.?

Content Marketing & Social Media Marketing—How do they work together?

In today’s digital age, it is no secret that content marketing and social media marketing are two of the most powerful tools that businesses can use to reach their target audience. Both strategies have their own unique strengths, but when used together, they can create a potent marketing mix that can help businesses achieve their goals.

Content marketing is all about creating and sharing valuable, relevant, and consistent content that helps businesses attract and retain a clearly defined audience. It involves creating content that is informative, educational, or entertaining and then distributing it across various channels such as blogs, social media, and email marketing. The ultimate goal of content marketing is to build brand awareness, establish trust with customers, and generate leads.

On the other hand, social media marketing is all about leveraging social media platforms such as Facebook, Instagram, LinkedIn, etc. to build relationships with customers, increase brand awareness, and drive website traffic over time. In a nutshell, social media marketing involves creating and sharing content on social media channels to engage with customers, build a community, and drive conversions.

Click the link below to visit our blog and learn more about how to integrate content marketing and social media marketing!?

From the Blog:?

• 4 Ways Content Marketing and Social Media Work Together
• Meet the Brick Team: Alex Hill
• Building a Foundation Before Igniting a Social Media Marketing Strategy

The Latest from our Team:

• We spoke to the marketing team at The Humane Society of Tampa Bay on our latest Brick Media Podcast episode!
• Our founder, Jake Kurtz, takes his LinkedIn presence very seriously. ??
• We had a team lunch at Miguelitos Tampa and had a blast (and some queso)!

Check Out Our Podcasts:

• The Brick Media Podcast — Where we help business owners and marketers stay in the know on the industry and current trends.

Listen now on Apple Podcasts and Spotify!?

Hope you enjoyed the Brick Bulletin this week!?

Get In Touch:

Work with Brick Media: 15-Minute Intro Call

Keep Up with Our Team: Follow on Instagram

Get More Information: Brick Media Website