Imperfection, a gift often misunderstood.

Imperfection is like a fingerprint of the soul. It tells a story, it speaks of who we are. Of our struggles, our joys, our moments of solitude in front of a blank page, our moments of pride. It's about us, and what we hide. When a designer consciously? incorporates imperfect elements or aspects that evolve over time, he actually creates an emotional bridge with the user.

It is as if we were whispering to our user: "I am just like you, imperfect, constantly evolving, and that is what makes us unique and beautiful".

Think of an old piece of wooden furniture, with signs of wear, its scratches that tell stories of family dinners, moments of joy or sadness. These imperfections are not flaws or defects, but witnesses to life. In the same way, designs that embrace imperfection and evolution capture the very essence of the human experience.

In an increasingly digitized and automated world, where AI can produce technically perfect designs in the blink of an eye, authenticity becomes a rare and precious commodity. Human designers have this unique ability to understand and translate emotional nuances, cultural subtleties and the unspoken desires of users.

They can breathe soul into their creation, something that resonates deeply with our shared humanity. This value of adapting to business may, at first glance, appear to be a weakness. However, it is a source of creation and future sharing, above all.?

By creating designs that evolve, that adapt, that show their "scars" with pride, human designers offer an experience that goes beyond mere functionality. They create connections, stir emotions and tell stories.?

I remember the emotions I felt when I took my first steps into the realm of? video games, imperfect, buggy, but at the same time reflecting the image of its creators. With a story that remains, that evolves and allows a long-term, human relationship. That’s how thousands of us found ourselves on forums talking about bugs or features or new and intriguing interfaces. And that’s how we stayed, engaged in a personal quest wanting to improve the game together. Bringing new needs to developers and allowing us to create new engaging moments through each new update.

They wanted to make a good game, they revolutionized the industry.

Imagine for a moment the Valve studio, father of Steam. Divided into small teams, working on half-life, each obsessed with a particular game mechanism. But their real genius? Intensive playtesting. It's as if they've invited creative chaos into their development process.

They let players lose in their imperfect world, without instructions, and observe. Fascinating, isn't it? It's like watching children discover a new playground. The developers, like video game anthropologists, scrutinize every move, every bizarre decision, every “bug” transformed into a feature by the ingenuity of the players.

Take the crate story, for example. Who could have predicted that players would develop an obsession with destroying crates with a crowbar? It's absurd, it's unexpected, and yet it's profoundly human. Instead of correcting this “misguided behavior”, Valve embraced it. They saw an opportunity where others would have seen a problem.

That's where the magic happens. By allowing these imperfections, these unplanned behaviors, Valve discovered a game mechanic that has become iconic. The crates went from being simple set pieces to potential treasure chests. It's as if the game evolved in symbiosis with its players.

This approach is revolutionary. Instead of creating a perfect, finished product, Valve has created a constantly evolving ecosystem. It's as if the game were a living organism, adapting and growing through interaction with its players.

Back to our topic, it’s as if every interaction with design is a conversation, an exchange between the user and the creator.?

The authenticity that comes from this approach is not only aesthetic, it is deeply ethical. It recognizes and celebrates our common humanity, to create and serve humans while benefiting the businesses that allow us to create even more, together. It reminds us that beauty often lies in imperfect details, in shared experiences, in constant evolution.?

Ultimately, the interest for human designers to create in this way goes beyond simply differentiating themselves from AI. It is an affirmation of our humanity, a celebration of what makes us unique and connected to one another. It is an act of gentle resistance against uniformity, a reminder that in a world that strives for algorithmic perfection, our beauty lies precisely in our imperfections, authenticity, truly human-centered design? and our capacity to evolve.