For Immediate Release
Contact: Norris Beren
847-514-6767
Trucking Consulting Firm Announces Strategy to Solve Trucking Driver Shortage: Assess Recruiter Effectiveness in Hiring Drivers Who “Fit”
Mount Prospect, Illinois – November 12, 2020– Risk Reward Consulting, Inc. (RRED, INC.), a leading provider of driver recruiting and retention training as well as high-level strategic consulting for the trucking industry, announced today through its CEO, Norris Beren, author and industry subject matter expert, the launch of the Recruiter Operations Scoring SystemSM (“ROSSSM”).
This new self-administered assessment is the only opportunity for trucking CEOs and their executive teams to evaluate their recruiters and their procedures to determine the effectiveness in recruiting and uncover the real reasons why they don’t attract and keep qualified drivers.
The questionnaire requires honest and high-level thinking about how effective their recruiters, their processes and their leadership are in hiring the right drivers who will stay rather than the traditional method of just filling seats resulting in high driver turnover.
“It is critical that trucking companies focus on recruiting using advanced techniques that will appeal to today’s drivers, many of whom have been burned out, treated badly, and are not returning to driving after layoffs due to Covid”, Beren advised.
Beren says that “recruiters are very self-confident about their skills and expertise but are not prepared to adapt to the new culture created in the post-Covid business environment. When drivers were left to fend for themselves entirely for food, lodging, restroom facilities and many other needs, it made them feel like: “why am I doing this?”
Beren says that “it is about assessing how a driver “fits” a company but now it is critical to advance the process to help a driver applicant determine if the company is a “fit” for the driver.” Big difference!
The assessment requires a closer look at how satisfied or dissatisfied the recruiter(s) and leadership are in the way they do the business of recruiting. Using a simple 5-point scale covering 16 different areas of the recruiting process, the score will point to suggested areas for improvement and recommend adjustments to significantly increase hiring results.
For further details, please email [email protected] or call Beren at 847-514-6767. The assessment questionnaire is available now.
About driversarefirst.com: Drivers Are First?, a division of Risk Reward Consulting Inc., provides innovative solutions by retraining driver recruiters which leads to hiring better qualified drivers and achieving stronger retention.
About Risk Reward Consulting, Inc.: Founded in 2001, it is a transportation and logistics consultancy that provides high-level coaching and mentoring to successful executives and their team members who know when to ask for help. To learn more about Norris Beren, driversarefirst.com and Risk Reward Consulting, Inc., visit www.driversarefirst.com or https://www.dhirubhai.net/in/norrisberen
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