‘I’m Lovin’ It’
Ritesh Mohan
I help retailers to scale their business by 4X by leveraging sales data insights, retail ops & marketing strategies.??Retail Sales growth hacker, ??Franchise expert, International Business,Digital, Retail leasing & BD
Why do brand collaborations work effectively?
The answer is to break into the messaging clutter, create engagement, and create a “shock and surprise” proposition.
It’s a unique way to target new customer audiences towards your brand.
In its first-ever beauty partnership Mcdonald's with?Nails Inc.?
The mouthwatering Golden Arches symbolize the iconic fast-food chain McDonald’s being memorialized in nail art.
The Nails Inc x McDonald’s Mini Nail Polish Duo includes two miniature Nails Inc nail polishes, “Big Mac Please” and “Gotta Ketchup.”
McDonald’s manicures can be “topped” with stickers to create a “crave-able” manicure.?
The Nails Inc x McDonald’s Artificial Nail Set is packed in the signature brown bag and inspired by Micky Ds’ signature fries.
This set includes 30 medium almond-shaped artificial nails in a classic nude shade, plus a selection of fries-print nails. ??
To learn more about brand collaborations, click here.
If you are a business owner operating in the beauty/fragrance genre and want to grow your business or need a retail expert to help you achieve your “Vision to Reality” framework then feel free to schedule a discovery listening call over a #coffeechat.
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Empowering Brands with Story-Led Marketing | Building Presence Offline & Online | Fractional Marketing Services on LinkedIn and Beyond.
1 年McDonalds has some undeniably clever campaigns. The Travis Scott Meal McDrop so very YES! It proved so popular that it resulted in a shortage of ingredients. However I’d be curious to see the results from Nail Inc ?????? Ritesh Mohan retailritesh
I help retailers to scale their business by 4X by leveraging sales data insights, retail ops & marketing strategies.??Retail Sales growth hacker, ??Franchise expert, International Business,Digital, Retail leasing & BD
1 年Thanks everyone ??
EDUCATION IN DESIGN & COMMUNICATION. FITNESS & NUTRITION.
1 年Should brands collaborate? Sure, if it is relevant for the brand and their audiences. Will it dilute image? If it is relevant to the audience, it won't. If it is irrelevant, no audience appreciates time wasted. Or attention. Or mind space.
The Michael Jordan of Marketing ??
1 年Hmm not sure about this one, dont feel right to me. What do nails have to do with eating junk food?
International Sales and Marketing, Beauty and Perfumes
1 年this is a smart one