I’m in listening mode

I’m in listening mode

AMI has been around since the late 90s and as many of you know, I was an active peer group member for years before I bought it from the founder. It looks very different today because I keep asking myself a single question:

“What do agency owners like me need?”

That has led to new workshops, a 401K and Defined Benefit Program offering, healthcare option, almost 300 podcast episodes, and so much more. If I get a wild hair about something and think you will find it valuable, then we try to create, find or connect you to that resource, tool or insight.

But now I would like to ask you the same question. What do you need? How can AMI be a better resource? What should we offer that we don’t? Are there things we do that we should deliver in a different way?

I’ve asked our research partner, Susan Baier from Audience Audit, to put together a survey so we can hear from you.

If we’ve been beneficial to you at all — I'm asking for 10-15 minutes of your time so that I can learn and have a shot at being even more helpful in the future.

Here’s the deal :

  • The survey is anonymous.
  • It will take up to 15 minutes to complete.
  • Respondents who complete the survey by February 28th can enter to win their choice of a $500 Visa Cash Card or a free seat for an owner in a future AMI workshop.

I would be most grateful if you’d take the time to share your thoughts. I promise that I’m listening and I will share what I hear. And best of all — I promise we’ll start working toward making some of your wishes come to fruition!

Click here to take the survey.

Drew McLellan, with Agency Management Institute, produces a weekly newsletter with updates, tips, and market information of value to marketing agencies, owners, and employees. If you'd like to receive the weekly newsletter, follow this link to subscribe.?

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