I'm just not sure we're compatible
but let's give it a try

I'm just not sure we're compatible

When you think of things that go together it's probably something like peanut butter and jelly or wine and cheese. Some combinations seem more natural than others, but when we think outside the box we get peanut butter cups and chicken and waffles. (I really shouldn't write this when I'm hungry.) More to the point, Gutenberg combined the processes used for a coin punch and a wine or olive press to create a process* for moveable type. Two completely unrelated technologies that came together to dramatically accelerate book production.

In the printing world, we tend to think of corrugated packaging paired with flexographic printing. But corrugated is also compatible with inkjet. Flexographic may have the majority of production volume, but that is not stopping inkjet press vendors from getting in the game. So much so that we had to break the Inkjet Shopping Guide for Corrugated Packing into two parts. Ralf Schlozer 's first article covers the?post-print corrugated market?and in the next installment he will tackle pre-print options.

We have a broader compatibility discussion from Sonja Müller on textile printing getting down to how specific fabrics and end-use market segments get along with different inks and print processes.?Products and fabrics for inkjet textile printing?is the second in a series on inkjet for textiles.

Not everything is a fit for inkjet, or sometimes inkjet is just part of the solution. I had an interesting conversation with Kodak's CEO, Jim Continenza about why OEMs don't win when customers don't get the print process or the press that they need. He had candid insights about the industry and the markets where Kodak is focused.?You can listen in here.

Where will the next great inkjet combo will come from? I bet your customers have some ideas. If you want to learn some ways to mine your customer contacts for innovation ideas, register for our March webinar on?Everyday Voice-of-Customer.

Elizabeth

*Note that I said "a process" for moveable type, a form of moveable type was?developed in Korea a couple of centuries earlier than Gutenberg's.

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