Ignore video marketing at your peril..
John Hackwood
Professional digital marketer with a strong leaning towards digital #demandgeneration & #leadgeneration
The interweb is littered with many such apocryphal claims. But when one of Hubspot's researchers says "Video Marketing is an untapped channel of #contentmarketing that is perfect for reaching clients.", we should take notice. Their fact-filled infographic on the topic is great but takes a little while to download on a smartphone:
https://blog.hubspot.com/marketing/video-marketing-statistics