IDC Tech Insights
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Webcasts
Help deliver human-first experiences with "AI Everywhere Future of Work"
Half of European employees see AI positively impacting their work, but many are uncertain. Join IDC's webcast to explore AI's role in enhancing workplaces, improving employee experiences, and bridging the gap between IT and HR.
Marketing’s Imperative in the Dawn of the Experience Era
Discover how GenAI is revolutionizing marketing and shaping buyer behaviour. Join IDC’s Laurie Buczek to explore GenAI opportunities, impactful use cases, and prepare for the next marketing era with insights on MarTech readiness, policies, skills, and more.
eBooks
Pipeline Power: Quick and Effective Strategies for Lead Generation
Discover how to build a strong lead generation pipeline in our latest eBook. Learn key strategies to engage your target audience and adapt to changing buying behaviours. Download?to enhance your lead conversion.
Simplifying the Complex: Effective Vendor Strategies for Value Demonstration
Discover strategies to align your messaging with buyer expectations, techniques to simplify your solutions for better client engagement and tips on presenting a powerful ROI for your offerings.?
Blogpost?of the Month
The Importance of Customized Market Data in Tech Vendor Strategic Planning
Our latest blog explores how tailored market insights can elevate your strategic planning. Discover the benefits of customized data, its impact on product roadmaps, and success stories showcasing the power of tailored intelligence.