ICYMI: Rebuilding the Texas Business Community Through Networking

Experienced business owners have known for years that if you aren’t able to or willing to adapt, it will make growing your business difficult. COVID-19 has only expedited this process for many. Those businesses that were continuously adapting before COVID-19 are seeing their efforts pay off now. 

In case you missed it, I recently wrote an article for Texas CEO Magazine focusing on this topic, specifically on rebuilding the Texas business community through networking. You can read the full article here, but I’d like to share with you an excerpt: 

Since March, we have seen businesses quickly pivoting in order to maintain steady revenue, and in the next few months, the demand for alternative strategies will only increase. As a second surge in cases continues in Texas, if businesses want to survive, they will need to adapt and build their network of referral partners in order to elevate their recovery process.

Building Your Network of People

Now is the time to invest in your network! Build that network by focusing on how you can help others and focus less on how they can help you. We have heard the phrases “we’re all in this together” and “stronger together” many times in recent months, and that is because there is real truth in those statements.

Any business owner who recognizes the value of a large network will understand how beneficial that community is to the recovery process. It is much easier to regain traction for your business with the help of others rather than trying to go at it alone. For example, say you are a local restaurant owner and are looking to show people the process of how your food is made, to create transparency between you and the customers. When you have a network of people to reach out to, one of them may be a videographer or may know a videographer in the area that can help.

So, if you haven’t built a network of people yet, now is a great time. Though networking groups can help foster communication, making connections can be as simple as reaching out to some of your contacts on LinkedIn and asking how you can support them with the resources you have available.

As you network, keep in mind that everyone has been processing the past few months differently. Respect and value your connections’ time and you’ll reap the rewards of a mutually beneficial relationship, now and for years to come. 

If you’re searching for a great business opportunity in your community, and you’re willing to work hard to adhere to our values, I encourage you to learn more about franchising with Network In Action. Send me a message or download our franchise kit to get started.