IBM bets on a multi-cloud future
As Amazon, Microsoft, and Google battle for cloud dominance, IBM is taking a different tack. Yes, it is building is own public cloud, and is on the homestretch of harmonizing its disparate Bluemix and SoftLayer cloud flavors. But it is also looking at the sweet spot of its customer base, and what it sees is organizations that tend to use many clouds.
IBM's cloud message is not that its public cloud is bigger and badder, but that it is targeting the management of multiple clouds. Maybe the tag line for IBM's multi-cloud strategy should be, clouds were supposed to simplify IT, but when you have a lot of them, nobody said it would be easy.
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