I wish I knew this in my 20's- Vol. I
Deepti Karthik
Strategy |Sales| Marketing | B2C |D2C| FMCG|E-Commerce|Fashion| ex-Unilever, Nokia, Snapdeal, DaMensch.Impact Marketing 40 under 40(2023), FT power List (2023), Adgully Marketing Head of the year (2022)
I wish I knew this in my 20's - your first job wont determine your career.
At 23 when I sat for placements after MBA, I was conditioned to believe that a career in FMCG is the secret sauce to the ultimate success in Marketing. Every other sector would come a cropper to the baptism by fire that FMCG companies offered to diamonds in the rough. Armed with this absolutely flawed notion in 2009 when recession had resulted in few jobs I opted out of companies that were non -FMCG. In hindsight I would want to go back and talk some sense into my 23 year self as to how flawed the decision and the logic behind it was .
For everyone who might be passing out of college ,looking for their first foray in the corporate world, I wish for? you to make an informed decision. Here are a few nuggets from my side that hopefully help in some way.
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These are my personal experiences and I am not suggesting that these are rules to live by, if at all ,I would say there are no rules in Careers. So don't worry about what your first job is, enjoy it, extract maximum learning and try to have fun while you are at it.
Welcome to the Corporate World.
MBA ( Strategy ) II Brand Consultant
3 年This is truly insightful
Incoming Summer Intern @ Pernod Ricard India | BITS School of Management (BITSoM) Co'26 | Ex-Zomato | Ex-PVR |
3 年Absolutely brilliant article, Deepti Karthik! Loved the insights.
Director - Global Indirect tax at Wella Company ex-Unilever | ex-Lipton T&I (Unilever tea division carve out) | ex-PwC | ex-E&Y
3 年Excellent and immensely useful for ones starting off in careers.
Social worker, activist
3 年Beautiful lines
Fostering financial inclusion | Passionate about people | Infinite player with purpose to build a "community of inspiration"| Business World Finance 40 U 40
3 年Agree, there is no standard playbook. Everyone needs to curate for oneself.