If I Was Starting SEO This Year, I'd Do This ??

In This Newsletter

?? If I Was Starting SEO This Year, I'd Do This

?? This Week's Guest in the Sweet Spot is in the Mindset Category

?? Tool of the Week in the Repurposing Category

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AI search is shaking things up, and if you’re wondering how to keep your website relevant, you’re not alone.

SEO today isn’t about checking off boxes and then moving on to the next task.

It’s about creating value, building connections, and rethinking how we structure our content.

Here's how I’d approach SEO right now, with AI in the mix, and I think it's much more fun than traditional SEO. ??

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First up, collaborations.

When you team up with other professionals, you’re not just sharing expertise; you’re also building backlinks.

Let me tell you about a live threesome I did—nooo not THAT kind of threesome—It was with a web designer and a copywriter and myself being an SEO consultant.

The goal was to show how our industries depend on each other when building a website. It was so much fun!

Not only did we provide value to our audiences, but every mention and link back to my site and theirs is like SEO gold.

If you want to check out the live, you can find it here.

Collaborations are a creative, effective way to build links naturally while sharing your expertise.

?? Think about who you could team up with in your industry.

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And while collaborations can help your website get found, you also need to make sure people stay engaged once they land there.

Let’s talk blog layouts.

Gone are the days when plain text was enough.

Today, keeping people engaged means getting creative—adding interactive elements like quizzes, videos, or even clickable tables of contents.

Think of your blog as more than just words on a page. Make it an experience.

Not only does this improve user engagement, but it sends positive signals to search engines that your content is valuable.

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Now that we’ve talked about keeping people on the page, let’s dive into how to structure your blog content for AI-driven search results.

Blog Content Structure

Traditional SEO used to be one topic per page, but with AI search, it’s all about answering related questions in one place.

?? Instead of standalone posts, I’d build blog guides that cover multiple angles of a topic—essentially creating the kind of content that AI can’t resist.

For example, if I’m writing about website design, I wouldn’t stop at ‘Top Tips for Website Design.’ I’d also include sections on choosing the right color palette, optimizing for speed, and integrating SEO best practices—all in one guide.

Even better, I’d create series-style content and link everything together to keep readers clicking through my site.

This is where the ah-ha moment comes in—series-style content.

Imagine writing a three-part series on a topic your audience cares about.

Not only does this create opportunities to link posts together, but it also helps establish authority.

Internal linking is like giving search engines a map of your site.

It shows them how your content connects and makes it easier for users to navigate.

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So, what does all this mean for your SEO strategy? It’s time to think bigger and more creatively.

?? If you’re ready to rethink your SEO strategy with AI search in mind, I can help.

My SEO Power-Up Plan will give you a clear roadmap to optimize your site, build connections, and create content that stands out in this new crazy era.

Let’s get started!

?? THIS WEEK IN THE SMALL BUSINESS SWEET SPOT ?

The Missing Piece Beyond Tools and Tactics for Solopreneur Growth (Bonus EP43)

My favorite social sharing snippet from Fabienne in this interview… “?Real action does not come from conscious willpower. It comes from what you really believe.“

In this episode, Fabienne Fredrickson discusses the barriers that prevent women entrepreneurs from achieving greater success in their businesses. She shares tactically how women can reclaim their time by identifying and eliminating time-wasting activities and delegating tasks. Fabienne also explains her unique quadrant system for assessing activities based on their contribution to business growth and advocates for the power of community and mentorship in overcoming these challenges. Discover actionable insights to turn ‘wanting’ into intentional growth and make your entrepreneurial journey more productive and fulfilling.

Listen In

?? TOOL OF THE WEEK ?

Repurpose.io

A publishing platform that automatically (if you so choose) takes content from one social platform and resizes or redoes the content and puts it on another platform.

Example: Post a reel to IG and this tool will automatically put it on YouTube shorts for you.?

Try It For Free

Not interested in this tool? Find more here.

*I am a tool geek. I love me a useful tool. I personally use, have used or review every tool I recommend. I am an affiliate of some and earn a small commission at no additional cost to you.