I was skeptical about hiring a consultant! Read my story.....

I was skeptical about hiring a consultant! Read my story.....

I'm naturally open minded to most things but the older I get the more skeptical I become!?! Is it a limiting belief or am I becoming a wise old dame? ?? Anyone who promises to change your Geospatial business by taking your hard earned dosh ?? is worthy of close attention, even if I say so myself.

I started Elaine Ball Ltd, a marketing and sales consultancy firm for the Geospatial Industry - back in May 2013 because i was sooooo frustrated at the LACK of consultants and coaches in the field of Geospatial BUSINESS! (Underlined and Bolded!!)

A little History lesson

Let me take you back to 2007 when my father kicked my butt right out of my comfort zone and stuck me head first into the role of Managing Director at MDL (manufacturer of laser measurement tools), I mean MANAGING DIRECTOR SOL! (Shouting Out Loud). 27 years old, female, the bosses daughter. "Oh bloody great! a recipe for success NOT" My butt was skyrocketed ?? into the role of the boss! "Jeeeezzzee Dad!"

Of those who don't know me will soon find out I am very tenacious! Dad said to me "you will either sink or swim Elaine" knowing fine well I wasn't going to sink! ?? 27 year old me had to find a way to get out of her family bubble and sort this ?? out!

Through my network I came across:

  1. The Institute of Directors (was this the fuddy duddy club? #skepticism number uno!)
  2. An NLP Master Practitioner (what is this fluffy stuff? #skepticism number 2)
  3. And a business mentor (a what? #skepticism number 3)

Maybe it was my age but I wanted to grow personally and professionally and I didn't want to let my dad or the 40+ staff down either! I had to be strong. I had to squash my skepticism and find a way to WIN!

So why am I telling you this?

  • I didn't have any help!
  • I knew of no sales or marketing people who had experience in Geospatial or Manufacturing or dealing with surveyors!
  • I had to find it! THE HARD WAY!
  • I had to learn what worked and test it in my business - falling flat on my face several times (like a cow pat!)
  • I had to start somewhere even though I wasn't sure where to begin
  • I had to step out of my comfort zone, squash my skepticism in the outside world

So.............. DON'T BE SKEPTICAL, be cautious and do your homework but be open minded!

What to do if you are skeptical

  • Do your research, find out their background
  • Do they have experience?
  • Whats the proof?
  • Ask your network about them
  • Have a call and see how you feel about them

As you will know by now:

  • My mission is to up level the Geospatial Industry by giving Geospatialers the proven marketing and sales tools I never had
  • Making it super duper easy peasy on how to increase sales quickly by enhancing enquiry quality
  • Speeding business stuff up to improve methods therefore profits
  • Having the tool kit that works and I could have only dreamt of

If you are a Geospatial business who wants to succeed, to be the best, to Uplevel - then you know how I felt! Finding folks in our industry who know the workings of it, the lingo, the language, the network is gold. Skepticism is good but don't let your limiting belief patterns stop you from succeeding. I didn't and it has got me far!

So why were my skepticisms of hiring a consultant/ coach debunked

  • I had a bigger problem to fix!
  • I was pig ?? headed?
  • I had faith because they had experience on their side
  • I wanted to be successful
  • If I didn't sort it out, no one would!
  • I thought of it as building on my foundations! Getting information from outside my bubble - this had to help me somehow!
  • I didn't want to fail


My three questions to you??

  1. What are your thoughts with the coaching, consulting industry?
  2. Are you skeptical? If so why? If not, why?
  3. What advice would you give your fellow Geospatialers?


#geospatialmarketing #geospatial #marketing #b2bmarketing #b2bsales #surveyor #surveying #landsurveying #landsurveyor #minesurveyor #hydrography #hydrospatial #business #lidarmarketing #contentmarketing

Nick Bamber

Leading NTB Survey Ltd: Delivering Precision Surveying Solutions to Elevate Your Projects with Accuracy and Expertise

3 年

Very, very interesting! Google ads are hard enough to navigate, let alone the whole consultancy industry!

Hong Tran

Founder & CEO @ Spacesium (Software Platform for Mapping)

3 年

haha Love it Elaine Ball ??

Kayvan Fattahi ?

Executive & Technical Manager of Consulting Engineering Co. Consultant and Manager of Geospatial & Geophysics Geotechnic Geomatic Projects | Airborne Photogrammetry & Magnetometry For Mining and Oil Exploration

3 年

????

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