I Quit!

I recently read an amazing book, "Quit: The Power of Knowing When to Walk Away." It was so good, I downloaded the audio version, and I'm having the author, Annie Duke , read it to me again!

Annie has a Cognitive Behavior background and was a very successful professional poker player. If anyone knows about?when you should hold 'em and when you should fold 'em,?it's her.

The focus of this book is why it takes us so long to quit something that is no longer worth keeping. A bad job. Relationships. Investments. A failed project. You name it, we've all persevered for way too long on a losing cause.

We mostly do this because of a sunk cost bias. Our logic is simple. We've already invested so much time, effort, and money ... it's too painful to walk away.

Often times, we behaviorally make it worse because we actually escalate our commitment. We figure that with a little more time, effort, and money we can turn things around.

But our logic is broken. Rather than focusing on?more productive things we could be doing with our time, effort, and money, we try to save something that anchors us to pain, failure, and setback.

It doesn't have to be this?way. We can stop this cycle and overcome the cultural stigma of walking away when something isn't worth keeping.?What ONE thing are you hanging on to right now that is no longer serving you?

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Get the book, and make it a great day!