I know you are out there. I can hear you reading.

That’s a riff on what a flailing comic says to an uninspired audience. I adapted it for you, my LinkedIn audience.

This is my 127th long form article.

I write about once a month here. That title is what I am saying in my head each time I post another article and I await responses.

But they have been less than rollicking. Actually almost deafeningly silent, but I am not complaining. Mostly observing.

I shall not be deterred; I want to reach you, but how'm I doing?

Or what am I not doing? You may not read my thoughts as laid down in here.

Or you may read me and be underwhelmed. So you move on. Most times 20-40 of you open my article. But nothing more than that can I tell.

Or perhaps you were not inspired enough in my topic to “like” the article. Now that doesn’t take much work, does it? It would be a start.

A comment would be better, because we writers can all use atta-boys/girls. Your starting a conversation around my topic would be sublime. But reality is not that rosy. Though I can hope...

Once in a while I hit an article out of the park but there’s usually so much interference, noise, and sadly, little time, that we get distracted and never follow through with that comment. Yet we make time when we want to enough. You can comment when it’s important to you.

So, coming full circle, I comment by writing here and elsewhere to you on topics I feel are important for busy business professionals. For you. I strive to add to our mutual professional knowledge and offer some thought leadership here, and I do comment on your articles when I have something worthwhile to add to the conversation.

I ask that you take to heart what I am saying here and more importantly, apply it to others (you can apply it to me too, but to others is better. And my intention.)

I’ll stay the course and keep adding to the mix here. I will persevere. More articles will come, I promise/politely threaten...

I hope you will add back too. Because that’s what professionals do.

_______________________________

About Marc W. Halpert, LinkedIn Trainer and Evangelist

I am a “multi-preneur,” (www.dhirubhai.net/in/marchalpert) having started 3 companies, all of which I continue to operate. My latest business, connect2collaborate, spreads my LinkedIn and networking evangelism worldwide to train and coach others to better explain their brand and positioning on their LinkedIn profile pages:

• as an “evangelist” to help nonprofits cultivate talent pool, volunteers, boards, and corporate sponsors.
• as a corporate trainer for departments needing to know how to optimize LinkedIn for their responsible areas.
• as a coach helping professional practitioners in all industries use LinkedIn to better achieve their goals.
• as a high-energy speaker at conferences.
• as a volunteer coaching and teaching underemployed baby boomers to master new better career objectives.

I blog daily on LinkedIn topics to encourage readers towards a more beneficial use of this amazing tool. I speak about LinkedIn at public events and private corporate sessions too.

Each year I “niche out” a population to teach LinkedIn best practices. In past years I have served lawyers and professional practitioners, and nonprofit professionals. I have authored two books on LinkedIn: the first one was published by the American Bar Association “LinkedIn Marketing Techniques for Law and Professional Practices” was released June 2017 and "You, Us, Them, LinkedIn Marketing Concepts for Nonprofit Professionals Who Really Want to Make A Difference" in June 2018. Both are on Amazon in paper and e-book. The second book also has a companion online e-course to complement it, available here.

I started this year’s LinkedIn niche project to reach boomers with a video podcast interview. I am writing an online course just for boomers to teach them how to be “amazing-er” on LinkedIn (I will announce this soon so stay tuned). I am still marveling at having passed 9 years.

I encourage my fellow professionals, of all ages, to make LinkedIn a central part of telling their career story, their “why,” and find their voice to offer their rich expertise earned over years (or decades), embrace new professional friendships, and nurture collaboration.