"I know that half my advertising works... I just don't know which half!"? *Guffaw*

"I know that half my advertising works... I just don't know which half!" *Guffaw*

Over the past 14 years running this business, I've been witness to a lot of really, really, really, really, really REALLY BAD advertising campaigns on Anthill.

I've seen some shockers.

And, that's because, we run an average of about 20 campaigns a month.

I get to see what works and... sadly... what does not work.

I've seen advertisers make a mountain of cash advertising their products and services on Anthill. (And that makes my heart sing!)

But I've also seen a whole bunch make a bunch of common, silly mistakes and make… zero, zilch, nada, squat... from both big and small budgets.

(I also get to see them make the same mistakes on Facebook, when they run AdWords campaigns or dabble with LinkedIn ads.)

Of course, I try to prevent this from happening.

But, not everyone wants to listen.

So, today, I say... Enough!

In my own small way, I'll be attempting to cure the ignorance.

I'm talking about the ineptitude, the pig-headedness of small business owners and marketing managers, especially in the B2B space.

I'm embarking on a plan to save them heartache, make them money and achieve the Holy Grail of advertising...

Positive ROI! Yeah baby!!!

That's why, in this week, I'll be hosting a live and private online lesson, on... CLOSED-LOOP MARKETING. Here's the link...

https://notsofreakyuniversity.com/webinar-closed-loop

In this live, online lesson, I’ll be walking you through a complete strategy for achieving Return-On-Investment with your advertising.

So, what's this concept called Closed-Loop-Marketing?

Well…

Once upon a time...

You might have heard advertising peeps make statements like this...

"I know that half my ads works. I just don't know which half!"

(And, then, they would guffaw, flick their pony tail, finish their glass of Chardonnay, before hitting the squash court.)

If anyone said something like that to you today, you would run for the exit or show them the door. (Yet, people still think this way.)

At the other end of the spectrum...

Closed-loop-marketing simply means understating the impact of every dollar you spend. And, if every dollar is not making you $1.01 in profit, you have not achieved ROI.

Click here to secure your place...

https://notsofreakyuniversity.com/webinar-closed-loop

Once you have that concept clear in your head, I'll be moving onto strategies and sequences that combine 'old school' marketing tactics and 'new school' digital tools designed to deliver just that.

During this live webinar, I'll be sharing...

  1. The number one reason why most ad campaigns fail.
  2. Two alternatives to ads that punch beyond their weight.
  3. How to close more sales, get more meetings on autopilot.

I'll also be unveiling a new tool.

I'm calling it my 'Straw Man Snapshot Outcomes Calculator!'

Yeah. I'm still working on the name. ;-)

Click this link to secure your place...

https://notsofreakyuniversity.com/webinar-closed-loop

P.S. This webinar is private and exclusive. I am limiting it to 100 attendees. It's not for everyone. So, if this sounds right for you, don't dilly dally.

Sincerely,

James Tuckerman

James Tuckerman (aka MrB2B) ??

Founder, B2BSchool.co | Helping Consultants & Agency Owners Achieve Predictable Lead Flow, Create Frictionless Offers, and Scale with Recurring Revenue. Email me: [email protected]

7 年

Is that the source! Lots of people have claimed it.

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Graeme Boorer

| CEO | Cyber Security, Data Integrity & Privacy Compliance |

7 年

If you don't know which half works then perhaps wise to retire before you are sacked!

Jeff Bogensberger

CEO and Founder - The Laughing Otter | Positive Entertainment | Thought Leader | Podcast Host | Social Entrepreneur | Investor | Public Speaker | Social Impact | Gaming | Community Builder |

7 年

The biggest mistake I see being made is Marketers spending an enormous amount of time and energy on logos, taglines, branding, content, etc... and forget about actually targeting people through effective channels.

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