I have something new for you + Threads myths busted

Stick around for the Social Media News to Use below. This week's top five (or more!) most important updates to help you grow your brand.

I have something new that I’m SO excited about that can help change your professional life. It changed mine and the lives of clients of mine.?

Just this week, Snoop Dogg called LinkedIn “the world’s greatest personal brand building machine.” He also shared some motivation in this LinkedIn post for making the most of your personal brand regardless of what industry you’re in.

I’m mentioning this because how you represent yourself online, and especially on LinkedIn, can unlock everything you want in the business world - recognition, job offers, media and speaking opportunities, money, clients, promotions.?

But I’m taking it one step further, and not just helping you build your personal brand, but helping you build your thought leadership which is even MORE powerful. I’m opening up my new group coaching program next week called Launch Your Thought Leadership (on LinkedIn) and this is only the second time I’ve mentioned it to anyone. The first was on Wednesday at Network Build Grow’s signature event where I walked attendees through two key components of unlocking their thought leadership and being known as the go-to expert in their field.?

We start in September and SPOTS ARE LIMITED, so if this sounds like something you’re interested in, message me with “I want to launch” and I’ll get you all of the details next week.?

I can’t wait to guide you through this transformative leveling-up of your career!

FACEBOOK: Good to know for anyone who admins Facebook Groups.

• Meta Warns Group Admins to Maintain Activity, or They’ll Be Replaced [SocialMediaToday]

INSTAGRAM: Music can now be added to most all formats on IG.

• ?? Collabs + Music Updates ?? [ Adam Mosseri Instagram]

LINKEDIN: Some good profile tweaks to make to stand out.

• LinkedIn Adds New Ways for Job Seekers to Highlight Key Skills and Competencies [SocialMediaToday]

META: Business Suite got off to a rocky start, but it’s come a long way and is a scheduling tool that I recommend to my clients regularly.?

• Meta Shares New Overview of What You Can Do in Meta Business Suite [Infographic] [SocialMediaToday]

PINTEREST: Please accept my heartfelt apology for including something holiday-related this early.

• Pinterest Shares New Holiday Marketing Tips [Infographic] [SocialMediaToday]

SOCIAL MEDIA: Some of the most fun meetings to be in and/or lead in the corporate world or with clients is when posts do really well including go viral. It’s the fun brainstorm and data breakdown of “what can we do with this next?” I get hype just thinking about when those moments happen. So much fun in the social world.?

• 15 Tips To Help Brands Make The Most Of A Social Post That Goes Viral [Forbes]

THREADS: Some myths busted

• Answers to your questions about deleting Threads [@Threads IG]?

THREADS: Desperately needed features.

• A good week for Threads. [@Zuck Threads]

TIKTOK: The ultimate podcast app race continues to be a good one.?

• Now TikTok wants to be a podcast app [BGR]

TWITTER/X: The CEO now seems like she’s out campaigning for X and trying to communicate that it’s stabilizing.

• Linda Yaccarino says brands are coming back to "X" [Axios]

TWITTER/X: Finally, we have these crucial elements. Until we have a clear understanding of if the URL for Twitter/X properties will change to only represent “X” and not “Twitter,” I don’t see a need to update your website or any other of your properties just yet.?

• Brand toolkit. Your one-stop shop for X assets. [Twitter/X]

YOUTUBE: Links have become problematic related to Shorts.

• YouTube’s link spam situation is so bad that Shorts is banning links [The Verge]

Next Steps With Me

• Let's talk! Looking for social media coaching for you personally? Content strategy for your organization? Customized employee advocacy program? Workshops? Put a call on my calendar here.
• If you need a speaker at an event or a guest social media expert on your podcast, reply to this email and send me details.

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