I have a new book idea! "Snappy Answers to Stupid LinkedIn Overtures."
The immortal Roger Sterling

I have a new book idea! "Snappy Answers to Stupid LinkedIn Overtures."

Look people, if I have not responded to your first ask, the odds are exceedingly low that I will respond to more of the same, and if I do respond, that means I’ve either fallen down a flight of stairs and suffered brain damage, or you caught me in a moment of polite weakness. In the first example, please call an ambulance, and in the second, do not confuse my politeness for interest.

For the record, no, I am not interested in software development, bespoke suits, franchise opportunities, fractional jets, lead generation, virtual assistants, a lifestyle coach, a physical fitness coach, investment banking support, investment opportunities, public shells looking to merge into a private company, website developers, and I am definitely not interested in “executive coaching.” Frankly, I find that ask to be insulting.

If you say you’re happy to connect, and hope to have a call with me on that basis alone, I’m not interested. I do not have an interest in setting a call so we can explore and "find ways we can work together." That means one thing: “I have something to sell you.”

Use of clichés such as "circle back" and “reach out” and “I wanted to” are likely to get your missive stored in my special folder, which I access by using this thing called the “delete button.” Stop using the vulgar phrase, “I came across your profile,” because that begs for the snappy reply of, “I hope you cleaned it up.”

In case you are confused by my warnings, I’ll help you out. We’ll combine those clichés, just so you can see what a fully flowered uselessly platitudinous message looks like: “I reached out a few days ago after I came across your profile, so I wanted to circle back and see if we could find a way to work together.”

Ugh. Just stop. That’s an excess array of words that say: I have done little or no research on your interests and needs, but that’s not stopping me from trying to sell you something!

Vague messages are also prone to end up in my special folder. I’m not stupid, I know why you contacted me. You’re not looking to buy something from me, are you? You have something up your sleeve that you want to sell me. If I politely respond, then you think we’re having a conversation, and we’re not. If you have something to sell, be upfront.

If you eschew the use of a subject in your sentences, I’ll probably not respond. This seems to be a new affliction in younger people, and it’s almost as bad as backwards baseball caps, backpacks, and skinny jeans on men. Speaking of skinny jeans on men, if you cite your preferred pronouns, you’ve probably reduced the odds I’ll respond.

If you’ve reached out, circled back, came across my profile, or simply wanted to ask me something, and I’ve not responded, I have. In the immortal words of Roger Sterling, “my lack of response was my response.”

#marketing #linkedin #overtures #badideas #same #creative #funny #snappyanswers #sales #norespose #why #sales #salesjob #sell #coaching #isellcrapforaliving #nooneresponds #ask #offer #cliches

Ariella Wolzski

Let's Elevate Your Future

6 个月

Got it, Bill Snow.

回复

So funny and so on brand…. Continued success in your new adventure.

Sah Nawase Mozumder

?? Intelligent SEO Specialist | Smart Strategies for Organic Success | Expert SEO Consultant

1 年

Nice post.

回复
David Friedman

Chief Executive Officer at Panther Capital

1 年

Problem is almost all of these are autogenerated and the responses would never be read. The connect and pitch movement is in full swing!

要查看或添加评论,请登录

Bill Snow的更多文章

  • Flicka - October 10, 2011 to March 21, 2025

    Flicka - October 10, 2011 to March 21, 2025

    Flicka came into my life in her late years. I heard the stories of when she was young, I saw the pictures, but sadly, I…

  • Showing The Younger Generation How to Party

    Showing The Younger Generation How to Party

    One week ago today, Sylvia and I had an epic, smackdown, party-to-end-all-parties. Great time.

  • A Week Before Christmas in the City

    A Week Before Christmas in the City

    Twas the week before Christmas, and I broke some bad news to Sylvia: I'm not buying you any Christmas gifts. I mean…

  • An Invitation to the Machine Messiah's Masquerade Ball

    An Invitation to the Machine Messiah's Masquerade Ball

    Preamble In 1979, economist Milton Friedman was a guest on the Phil Donahue show. As Friedman and Donahue politely…

    2 条评论
  • Your input is requested: Your thoughts on AI

    Your input is requested: Your thoughts on AI

    In 1978, as I attempted to be cool, eleven-year-old me braved the demarcation line that lay so precariously close to my…

  • 2023 End of Year Bits and Pieces

    2023 End of Year Bits and Pieces

    This is my second FOCUS email. With the new firm, I am now keeping better tabs on my emails, so if you want to read…

  • The Fraud of Artificial Intelligence

    The Fraud of Artificial Intelligence

    Look, I get it. I'm fighting a losing battle.

    3 条评论
  • The Virtual Life

    The Virtual Life

    If you’re reading this email, that means two things have happened. One, it got past your spam firewall, and two, you…

    2 条评论
  • Chicago's Streetcars

    Chicago's Streetcars

    This picture popped up in one of my social media feeds. The caption says "Clark and Addison.

    1 条评论
  • 41 Movies Gen-Z and Millennials Should Watch to Better Understand the People Who Hire Them

    41 Movies Gen-Z and Millennials Should Watch to Better Understand the People Who Hire Them

    A few days ago, I started to jot down a list of movies that the younger people – the so-called millennial and gen-Z…

    4 条评论

社区洞察

其他会员也浏览了