I Had A Virtual Slap To The Face Today ??

It’s never fun losing a client

Then finding out a few months later they’ve now signed up with a competitor

What stings even more…

Finding out the reasons they left in the first place

Simple fixes that are now in place, but at that time, we didn’t know

But that’s the thing… you have to learn these lessons

No matter how hard they are to take

Your clients, like ours, trust us to help change their lives

& in this case, this client didn’t feel we had his back after being passed between team members

We lost his trust

& the real kicker… we didn’t even reach out to ask why he was leaving

Some of your greatest & closest clients will jump ship the minute things don’t look great

Your clients will always do what’s best for THEM, no matter how much you’ve done for them in the past

But you can’t just burn bridges

So to any former clients who left & felt like they were just another number to us

I do apologise ??

But know this… I/we do remember you

Running a business is a numbers game

Yet, at the same time, it’s also very much a relationship game ??

To the ex-client that gave me that virtual slap today… I appreciate the honesty & insight ??

Some big business lessons

You got this ??

David :)