I don’t want you to read this
Leader puppet activist and workers. By adragan via Adobe Stock

I don’t want you to read this

Clicking on and reading this post proves I have been successful, and it also means that you have failed. You have failed to control what you are scrolling through, what you click on and what you read.

Let me explain. Everything that you see on the internet, social media and apps, is controlled by an algorithm which has a singular purpose. To get you watching. The primary objective is to capture your attention for long enough for you to click on something. Once you clicked, the secondary objective is to keep you on as long as possible.

You are being manipulated. You are no longer in control of what you see, and I can prove it to you. Catchy titles, intriguing first sentences and unexpected visuals are what got you to click. Curiosity and shock will keep you going.

Its ok, now you can click off to something else, you stayed here for 10 seconds, so I get rewarded by the algorithm.

This is the whole point. Getting clicks, getting views, generating interest. Interestingly it does not matter whether the content is generated by humans or AI. The Dead Internet Theory suggests that soon (or already) everything you see online is a mirror room of AI generated slop, reflecting itself in endless variations.

The internet does not have to die through AI repetition, it is dead already. It does not matter whether the creator is human or a bot. What you see, when you see it, how you see it, is all being endlessly and continuously manipulated. And, you aren’t even interested. You watched something saucy for 10 seconds. I got my click and earned my reward.

Hold on there Dr Yannis, you may think. If you figured this out already, why are you a willing participant?

The reason is that my mission is to produce content for people to read (I am an academic). Since hardly anyone reads anything anymore (certainly most students don’t), I need to shift my content to other media. But how am I achieving anything if I produce stuff that nobody watches or listens to. What is the point of it all? How can I justify continuing to work, write and produce if there is no audience?

The answer is to take the fight to the algorithm and trick you into clicking and staying on. If you are still here, by God I won! But as my stats suggest nobody reads beyond the first 300 words, I might as well stop here.

Just before I do, let me reiterate why I went from pre-recorded lectures, to animations, to music videos embellished by inappropriately clad women. You watch, I get an audience, I pray to the Algo Gods. Now put the phone down and enjoy 2025!

Dr Ioannis Glinavos

Jessica Lichy

International Research Professor at IDRAC Business School (Lyon campus)

2 个月

I clicked to disconnect from receiving such messages not to read it

要查看或添加评论,请登录

Ioannis Glinavos的更多文章

  • 24/7 Snitching

    24/7 Snitching

    Who is into anonymous slander? Ok, wrong question for those of you who like to lurk around X without revealing your…

  • Watching the AI train go by: The 10 fears

    Watching the AI train go by: The 10 fears

    Academia is great at missing chances. It is incredible how much resistance one finds to innovation in institutions that…

  • Degrees in influencing

    Degrees in influencing

    Can you name a field with a lot of very successful people, very rich people, where practically nobody has a degree in…

  • Why universities should be allowed to close

    Why universities should be allowed to close

    UK higher education is no longer fit for purpose Got your attention, did I? The title isn’t clickbait, I really mean…

    1 条评论
  • Sick of hearing about AI?

    Sick of hearing about AI?

    First there was blockchain, then there was AI. On and on it goes.

    4 条评论
  • Change: Why I can't vote Labour

    Change: Why I can't vote Labour

    Planning to vote Labour because you want change? Many of us spent a lot of time trying to convince ourselves that the…

  • AI Tyranny

    AI Tyranny

    The advent of generative artificial intelligence (AI) combined with technocracy in government decision making can mark…

  • The Power of Community in SQE Preparation: Why You Don’t Have to Go It Alone

    The Power of Community in SQE Preparation: Why You Don’t Have to Go It Alone

    Preparing for the July sitting of the Solicitors Qualifying Examination (SQE) and getting the heebie-jeebies? The…

  • Pull in case of 'fired'

    Pull in case of 'fired'

    When I saw the message by Charles Knight below on Twitter (now X, of course), it hit me that in the current state of…

  • “You are not welcome”: The UK’s message to international students

    “You are not welcome”: The UK’s message to international students

    How do you choose places to go to? Do you normally willingly visit countries where you have expensive and…

    2 条评论

社区洞察

其他会员也浏览了