“I don’t have that!”+ Instagram, LinkedIn, Meta, Pinterest, Threads, TikTok & YouTube Updates
Katie McKiever, MA
Award-Winning Social Media & Communications Consultant | Employee Advocacy Strategist | Personal Brand Expert | Brand Journalism Leader | Speaker | LinkedIn Trainer | Thought Leader Partner
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Stick around for the Social Media News to Use below. This week's top five (or more!) most important updates to help you grow your brand.
CNN Anchor: “How do you overcome imposter syndrome?”
Ilona Maher: “I don’t have that!”
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Watch this interview clip. It shifted my brain and might just be the permission you need.?
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“It’s okay to be proud of what you’ve done. It’s okay to believe you deserve something because you’ve put in the work for it.”
I’ve been obsessed with Ilona Maher ever since she steadily started going viral on TikTok during the Tokyo Olympics in 2021, which she mentioned in that interview. It was her content, along with that of other athletes at the Games, that led the BBC to do this story and interview me.
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Just like Ilona, not only is it okay to be proud of the work you’ve done, but it’s also okay to then give back and tell others your lessons and learnings as a way to help others. And no, you do not have to be an Olympian either, where you are and what you know is exactly enough.??
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I posted this TikTok (I posted it in multiple places and not just TikTok which is the great thing about vertical video - repurpose!) and Renee commented:
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??I’ve been in my field in tech for over 20 years and I do believe I need to start sharing my journey and expertise.
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this is probably the push I need
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I really have been thinking about it so I think this is a confirmation. I have helped so many people get into the field as well and they are all always like you should create content. Plus how to navigate the workplace on all levels from beginning of the career to mid career to leadership, etc. Lots of experience and I wish I had known a lot of this stuff when I started back in the day. Lol. I am going to make a plan and just start.
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Yes, Renee! We will all be better for it when she and YOU start creating content, building your personal brand, and becoming known for what you do. I’ll help you jumpstart all of that.
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THE SCOOP
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Get these on your calendar! I have two LinkedIn workshops with SkillPop coming up - one is virtual and one is in person. I’ll see you on a screen or in a seat soon.?
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In person:
Elevate Your LinkedIn
Tuesday, February 25, 2025
6:30 pm - 8:00 pm ET
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Virtual:
Elevate Your LinkedIn
Thursday, February 27, 2025
7:00 pm - 8:30 pm ET
INSTAGRAM: Instagram does a deeper dive into “shadow-banning” here and recommendations if you suspect your content is getting limited reach.
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LINKEDIN: The 4 main places that define the “profile appearances” metric.
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META: It’s a program specifically for middle schoolers.
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PINTEREST: The platform’s first billion-dollar revenue quarter.
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SOCIAL MEDIA: Bookmark this.
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SOCIAL MEDIA: It’s called BFisland.
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THREADS: An interesting feature. Other users can pin your custom feed to their home page.
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TIKTOK: The apps are back.
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YOUTUBE: Happy 20th Birthday to YouTube.
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1 周I have an entire newsletter on being proud of your achievement publishing tomorrow! We must be on the same wavelength ??