I believe
Iain Merchant
Artist, Photographer & Poet at 'The Art of Life' & Founding Artist at The Artocalypse
I Believe
Creating Memories, capturing moments, making statements and telling stories is what Art is really about. It’s so much more than just capturing an image with a camera and/or a brush and portraying it in a technically perfect way… It’s about creating something that stops the viewer, draws them in and makes them think!
Imagine waking up on any given day and, as you walk through your home, having your senses and emotions tweaked because of the Art you have on your walls. It should be speaking to you, making you smile inside and out and causing you to stop and be drawn into the images.
I believe Art should grab you roughly by the lapels and hold onto you whilst you absorb what you’re looking at. It should then slowly and gently let go and straighten your lapels whilst whispering “I know you understand”. Whenever any Art does this to you, take my advice and do your best to own it, position it in your home or office and spend time with it, often!
The simple truth is that art completely changes the mood of a room, so look to fill your home & office with Art that creates the moods and environments you want to live in. Sometimes we know just what we’re looking for, and other times we don’t know until we see it, but we always owe it to ourselves to keep looking, because the right piece of work, be it a Photograph or any other form of Art, could be the very next one you see and will change your life forever.
So, whilst you’re here, take a few minutes to check out my galleries & commission pages and get a feel for the way I approach my work.
If anything interests you about the work I do and/or the way I do it then let’s talk…
Cheers
Iain
www.theartoflife.gallery
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