I Am Going Public ..... We Are Live With the New Start Up ??
Following my recent post - for many years, I have been watching the gap grow between the cybersecurity industry (the vendors) and the needs of a business (the customer). I've tried making my views known many times, and have been conducting low-level market validation to confirm my suspicions.
So back in October 2019, I sat down with my long list of customer pains and needs that I had been tracking. And set to work with a small but amazing team to build a highly scalable platform to underpin the future of Fresh Security.
Fresh Security is the name of my new startup. Here at Fresh Security, we believe security should be easy and straightforward. Security services should be easy to use and consume. They should report on things that matter, and help businesses focus on building a strong security foundation. It's about getting security fundamentals right with minimal effort and no business impact. I believe all of this can be achieved in a service that is commercially viable for everyone - so that's why I am taking a fresh start and building Fresh Security
?In summary, it's time for the security industry to change. To start focusing on customers and not the latest whizz-bang technical theory that doesn't help protect customers' businesses or teams.
Less than three months ago, I set a crazy challenge for the business. "Let's create an MVP (minimum viable product) that customers would see the immediate value and will pay for." Yes, we have achieved the first milestone in record time. We have customers paying for our MVP service, not just a couple but 100% of the MVP customers are paying and using the early stages of Fresh Security.
So what is next?
We have some fantastic plans ahead. My sole objective is to change and disrupt the cybersecurity industry and repeat what I did to the authentication market seven years ago. Then it was about bringing the world's first cloud-based authentication service to market.
Technology Innovation Evangelist
5 年Jason, best wishes for much success for you and Joseph P. on your new venture. Robustly addressing Cyber Security in an actionable and digestible way has been a market need for a long time. I'm really pleased to see the A-Team is tackling the problem and creating an innovative solution.
15 years of experience in Cyber security, DevOps, SRE, Cloud Admin, Database, Networks, And Atlassian. 25 years as Techinal support. Since MS-DOS Before Windows existed.
5 年Congratulations Jason :)
Passionate Data Security and PKI expert
5 年I like the approach. In a line with the best! "Everything should be made as simple as possible, but not simpler" (Albert Einstein) Congrats Jason and all the best!
Serial Entrepreneur and Investor now helping business leaders connect with their customers to deliver growth.
5 年Lets get together for that chat Jason Hart
Director of Product Marketing at Thales
5 年Congrats Jason!