Hunting Lions & Big Customers

Today came across very interesting way how a community call Belari (exact name will update later) catch Lion.(Inputs from my friend Mr .Lone )this community has been doing this since generations – study they do about Lions is extensive –

Typically Lions mark scratches on trees to mark their territory – on identifying this signs the hunters don’t follow lion to search  but they are aware that Lion will come back again exactly after  a year – thats when they come back and King of Jungle falls prey. This also holds true for big corporate customers – you need to know the pulse of the customer – just followups and marketing is not enough – you need to know the customer in and out – may be his nature……………..Just thoughts on getting new customers – I am against hunting – this was just example shared

Vinoo Thimmaiah

Head - Sales & Mktg. - Schunk Carbon

9 年

Knowing customer is key in every industry. How do you do this if you are not a long term relationship builder.

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Shrirang Joshi

Building Software Products for self and others

9 年

Nice comparison.

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