Hump Day Hack: The Reciprocity Rule

"If you go out looking for friends, you're going to find they are very scarce. If you go out to be a friend, you'll find them everywhere." – Zig Ziglar

Networking isn’t just about reaching out — it’s about giving back. If you’re looking for a midweek connection boost, here’s your challenge: Offer value before asking for it.

This week, I reached out to a former colleague with no agenda other than to share an article I thought they’d appreciate. The result? A quick “thank you” turned into a meaningful conversation about industry trends and even a potential collaboration down the road. That simple gesture reminded me how impactful it can be to lead with generosity and thoughtfulness.

How often does someone cross your mind, and you let the thought pass without taking action? Those moments are networking opportunities — but only if you share them!

Why Reciprocity Works

In a "gimme" world that often feels transactional, giving without expecting something in return sets you apart. It builds trust, strengthens relationships, and keeps you top of mind. People remember how you make them feel (thank you, Maya Angelou), and when you show up with something valuable, you demonstrate that you care about their success — not just your own.

When you let someone know they were thought of, it often creates a "wink" from the universe, reassuring them they’re on the right track. It’s a small act that can result in a big impact.

The Midweek Challenge

You think of people all the time! So, the next time someone crosses your mind who might benefit from a resource you’ve stumbled upon or an introduction to someone you’ve recently met — act on it. Take one minute today to share it with them, no strings attached.

The Reciprocity Cheat Sheet

Need a little inspiration? Here are three simple ways to practice the Reciprocity Rule:

1. Share a resource: Whether it’s an article, a podcast, or a book recommendation, send them something relevant to their goals or interests. You can also share social media posts or songs! Keep it simple: "Hi [Name], I came across this today and it made me think of you. Hope you enjoy it!"
2. Make an introduction: Think of two people in your circle who would benefit from knowing each other. A well-thought-out introduction can lead to new opportunities for both parties—and they’ll both appreciate you for it. "Hi [Name 1] and [Name 2], I wanted to connect you both. I think you’d have a lot to talk about, especially on [topic]. Hope you both have a great day!"
3. Check in: Sometimes, all it takes is a quick message to show you care. Ask about a project they’ve been working on, follow up on a previous conversation, or simply wish them well. "Hi [Name], it’s been a while since we connected, and I wanted to check in. Hope you're having a great week!" Don't overthink it!

The Takeaway

Networking doesn’t have to feel overwhelming or one-sided. When you focus on giving instead of getting, you create connections that are meaningful, lasting, and mutually beneficial. Plus, the more you practice the Reciprocity Rule, the more natural it becomes—and the less effort it takes.

Even as someone who considers themselves a “people person,” I have to work at this consistently. The rewards, however, are always worth it. So, what can you share today with someone in your network?

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