The Humble Brochure

Digital or Print or both? Personally, I’m still a firm believer that a well-crafted piece of physical literature can break through contemporary digital noise and will always have a place in the collective arsenal of any business or brand.

Ask yourself this, how many times have you received a freebie at an event or picked something up from a reception coffee table while waiting for that next big meeting and thought “This would work for me!”

Well, think no more! The solution is not as straight forward as it once was, and truth is good old fashioned printed collateral simply doesn’t have to be that. Old fashioned, but being good is still very much in the mix. Using the correct content to make design, measurable and smart is well within the reach of most still these days and doesn’t have to cost the earth in more ways than one.

Here at HAD-Print we’re continuing to fly the flag for the humble brochure and all it’s qualities by using fusions of measurable content to drive customers to the correct points of interest. Take the great come back king, the QR code, which post pandemic has had the greatest resurgence in modern times as a communication gateway. Used at the right point, this simple method taps into natural human curiosity in a way that certain digital solutions can’t even come close to, and after all, you cant really scan a QR code that is usually on a phone screen now can you?

If this resonates with you, then come and have a chat with us. With a collective experience of nearly 70 years and the battle scars to back it up, I’d like to think that we really know what we’re talking about and how we can help tap into everything I’ve just said to get you where you need to be. Give me a call today on 01422 552890 or drop me an email at [email protected] and let’s have a no nonsense, honest conversation