How's Your Relationship With Yourself?

Happy Valentine's Day! There's so much focus on our relationships, but we often forget about the one we have with ourselves. Taking the time to work on that one is a luxury. There are too many demands on our time and attention. Well, today, I would love you to have a moment of self-reflection. Are you exactly where you want to be? Do people view you in the way you want to be seen? Or could you use a little help to strengthen your message, grow your confidence, build your network, and plot your future?

In my upcoming book, On Brand: Shape Your Narrative. Share Your Vision. Shift Their Perception, I invite you to nurture the relationship you have with yourself and think about who you are, who you want to be, and how to ensure others see you that way.

I am proud of the advanced praise On Brand has received. I am grateful to my esteemed friends who lent their support for the book and some of the early readers who have left wonderful reviews on Goodreads.

I invite you to listen to the introduction of the book here, or if you're ready to work on your personal brand, let's get this party started.

Pre-order On Brand out April 18, 2023

“From Nike to Starbucks to Google, I’ve had the good fortune of working with strong leaders on creating and communicating about brands that make a mark. With ON BRAND, my friend Aliza brings over two decades of expertise in brand-building and storytelling. This, coupled with her work as the creator and voice behind an award-winning social media personality, provides you with an exceptional education on how to build your own powerful personal brand.”

— Corey duBrowa , VP Global Communications and Public Affairs, Google/Alphabet

“Aliza is the resident expert on personal branding, and with ON BRAND,?she shares her continued journey following Leave?Your?Mark and creates a roadmap for others to follow. Through engaging stories, insider advice, and self-reflection exercises,?this indispensable and entertaining guide is guaranteed to give anyone—at any level—the tools to leave their mark on the world.”

— Eve Rodsky , New York Times bestselling author of Fair Play and?Find Your Unicorn Space

“Whether you’re building your personal brand from scratch or need to rebrand, ON BRAND is like your very own chief marketing officer. Aliza delivers insights from more than two decades in traditional marketing and communications, as well as being a pioneer in the digital space in a relatable way. 10/10 recommend!”

— Nicole Lapin , New York Times bestselling author of Rich Bitch and Host of "Money Rehab with Nicole Lapin"

“In a world where we are inundated with content on social media, how can you differentiate yourself from everyone else? ON BRAND is an engaging, fun read that will give you the tools you need to build a personal brand that makes you stand out in a crowd. You will find yourself coming back to this book again and again.?A must-read for anyone looking to succeed in today’s world!”

— Lydia Fenet , author of The Most Powerful Woman in the Room Is You and Claim Your Confidence

“Everyone is a brand, but have you identified yours? Have no fear; Aliza Licht, branding fairy godmother, is here! Sharing all the marketing and communication tactics, she has learned along her career and employed herself to build brands.?No matter where you are in life, from intern to the C-Suite, this book will make you think about yourself differently and set you on the path to create the personal brand you want to achieve your goals.”

— Bevy Smith , author of?Bevelations, TED Speaker, Award Winning TV & Radio Host

“ON BRAND?is a comprehensive roadmap to building your personal brand. Aliza shares her story, offering actionable advice, thought-proving exercises, and tactical strategies from thought leaders in the space delivering?an easy-to-follow playbook to communicate who you are and how you’re perceived.”

— Dorie Clark , Wall Street Journal bestselling author of The Long Game, #1 Communications Coach by Marshall Goldsmith, and Duke University’s Fuqua School of Business Professor

“Aliza has been my mentor since I started in the fashion industry. Today, she’s mentored thousands with her fierce wit and her loving candor. This book not only provides you with the skills you need to face your fears but does so in a personal manner, one in which it feels as if you know the same Aliza that I do. A must read.”

— David Yi , author of?Pretty Boys, Co-founder Good Light & Very Good Light