How to Write Your 'About' Page

How to Write Your 'About' Page

Kaye Putnam Kaye Putnam

Kaye Putnam

Brand + Marketing at Freewyld | Cabins for the Modern Explorer

发布日期: 2023年9月15日
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True or False: Your website's "About Page" is about you.

Okay, it's sort of a trick question... ??Technically, yes - it's about you. But, an effective About Page is really about you in relation to them (the visitor). Tricky, right? (And that's not the only thing that's tough about writing an About Page!) Meanwhile, the stakes here are high.

Statistically, this is the second most visited page on websites! (So basically, you have to nail it.)Tricky AND crucial?

This is EXACTLY why so many entrepreneurs tell me they'd rather visit the dentist than write the copy for this page.??For most people, it's hands-down the hardest brand asset to create.

But, I'm about to make it a whoooollllle lot easier for Y-O-U!

In this brand-spankin' new ?? video, I'm revealing the 5-step framework I use to help clients write their oh-so-important About Page:

Write Your About Page - 5 Steps to Connect & Convert

See that? I got your brand's back! Come on over to Youtube with me. (Don't forget to subscribe while you're there!)

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