How to Write a Target in a Value Proposition - Video Tutorial

How to write a target - This Value Proposition Tutorial explains how to define the target in your marketing value proposition.

Creating an effective target and segmentation in a Value Proposition is vital to the success of a Business Idea or Innovation.

This video tutorial on how to write a targeted Value Proposition is explained by Mat Shore the leading Value Proposition Training expert and Innovation Consultant. His Company Outside In have trained 35,000 people worldwide in companies like GE, Philips, Samsung and Citrix how to write value propositions that work.

This is the first video of 6 that will step through each element of the method to writing effective Value Propositions.

Find out more at MatShore.com