How To Write SEO-Friendly Content (5 Important Tips)

These days the competition has increased so much that none of your skills are able to get marked as per your expectation level. If you are a content writer giving out your 100% thoughts and still not getting any results, then you are surely lacking somewhere.

Becoming a content writer is easy but getting your content a good recognition is not. A content writer must focus on what its target audience wants to attract readers. You just need to write SEO-Friendly Content that can get ranked on Google and invite good traffic.

Stick with us till the end to get all the information on SEO Friendly Content.

What is SEO-Friendly Content?

SEO stands for Search Engine Optimization. In very simple words, it means getting your content optimized for search engines. This will help your content rank high on search engines to get good amount of traffic and will make it reach to your target audience.

Along with top notch quality, improving your website in SEO terms will help your content get higher ranking on google and other search engines. Unlike regular content writing, SEO content involves keyword research, planning to satisfy search engine needs, keeping up with the expectations of readers, putting in eye-pleasing sub headings and making it easily trackable on Google.

Why is SEO-Friendly Content Important?

Basically, you write a content, put it on Google and when your target audience search for it, they are unable to find it. It’s because your content is not easily identifiable but if you scroll down deep, it will be somewhere down there. However, nobody these days has enough time to scroll down so deep and read each and every content.

What attracts the eyes of the readers is what comes at the top and it can only happen if you are writing SEO Friendly Content.

When you start focusing on SEO (Search Engine Optimization), your content will start getting high engagement rates as it will increase the number of readers that comes across your content. By keeping SEO in mind, your content will get maximum boost and will get easily visible to readers.

5 Tips to Write SEO-Friendly Content are:

1. Perform Keyword Research

You can use tools for Keyword Research like Google Keyword Planner, Ahrefs Keyword Generator and Ubersuggest. These three are the best free tools that will help your content grow. All you have to do is search for the keyword that relates to your content and it will give you ideas related to it.

Also, it will let you know the volume of keyword and how many searches are coming on it. Just pick up the keyword that suits your content and is not too difficult to get ranked by Google.

In simple words, don’t go with keywords that have high searched volume, instead go for the lower ones. Suppose you are a beginner in writing blogs and your website has not gained much recognition on Google. This means your content might be getting low traffic. In this case, you should go with picking low competition keywords and Long tail keywords.

2. Use Long Tail Keywords

Long Tail Keywords are better to use when aiming for high traffic on your content and good ranking by Google. For example, you type ‘Pasta’ on Google, the search engine will start suggesting many other keywords like- ‘Pasta Recipe’, ‘Pasta la vista’, ‘Pasta Sauce’ and so on. If you pick ‘Pasta’ as your keyword it will increase the competition for your blog but if you pick the keywords that are long and have low volume, then it will increase the chances of getting higher position on Google.

3. Write 100% Original Content

A reader does not give much of his/her time to waste on the internet and is looking for the valid information he/she needs. So, only focus on what your target audience wants. Already there are so many articles present on the internet, so, writing out your original content and not copying from any site would help you get ranked by Google along with lots of visitors. People get bored of reading same ideas and same opinions of everyone and are generally looking for something unique and what they don’t know.

So, try to give your readers what they want and most importantly, write your content in a language that is understandable by the readers. There are many content writer these days who think putting in difficult English words would attract people and make their work look professional. But, that’s a big drawback as there are younger to old ones present on Google and not everyone knows high quality words or have enough time to understand those words first instead of reading your blog. This why, always write your content as if you are making it understand to a young child.

4. Put Eye Catching Headings and Sub Headings

While writing content, always keep in mind to give valuable information that is unique and that is not offered by other articles. You just have to pick a topic for your content, collect information on it by reading other people content on Google and make it in your own language.

Now, put eye catching Headings and Sub- headings that highlights main points about your article. Don’t put too long paragraphs in your content and keep it short by adding Sub Headings in it. This will make your content attractive and interesting to read. Grabbing the attention of readers will get easy if you don’t make your content boring and keep it short by adding Sub headings.

5. Add Images, Links and Multimedia

When you are trying to explain something to a reader, images make it much easier to understand. Images are captivating and are an important practice for SEO content. By putting in links and images, your content becomes eye catching. Also, when you upload those images, you can rename them to a keyword related to your content. For example, you can replace its name from “IMG5678.jpg” to “Have_Pasta.jpg”.

Moreover, there are two types of links- internal and external. Internal links are the ones that take you to content of your website whereas External links are connected to other website pages. You can put external links of popular websites to boost the traffic for your content.

Conclusion

These 5 tips were the most important ones a content writer should keep in mind to become a successful writer. We discussed deeply from what SEO means to its important work changing tips. Once you apply these tips for yourself, no one can stop your content from getting valued on Google.