How "Why, What, and How" Summarizes Your Sales Roadmap

When you talk like the customer, you know you’ve understood the customer. Some people have this naturally, but others need a process to be done. Confidence to close deals is also a good sign of customer understanding. Meanwhile, others need more materials to be laid out to get sales.

Simulate your sales funnel to see where customers tend to leave. By doing this, you know where you should steer customers back to the sales roadmap. The buying process can be laid out with Why, What, and How. The process starts with customers knowing why they should change. After problem awareness, customers will think about what their options are. Then finally, they will think about how the different options are risky for them.

Once buying process is known, think about where to meet the customer. But the sooner you meet the customer, the more you will close them. If customers find you right before buying, there are low chances of closing. Then, reach out to customers right when they find out about the problem....For the full article, go to https://jaycalangi.com/2021/02/23/how-a-sales-roadmap-can-grow-your-revenue/